Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Oj pres week 3

299 views

Published on

Published in: Technology, Education
  • Be the first to comment

  • Be the first to like this

Oj pres week 3

  1. 1. Online Journalism Caroline Beavon 25/2/11
  2. 2. Last weeks task ...  <ul><li>- Research an organisation in your field/area (Blog it all as you go; invite contributions) </li></ul><ul><li>How did you get on? </li></ul>
  3. 3. A few pointers ...  <ul><ul><li>Basic grammar, spelling and punctuation. VITAL </li></ul></ul><ul><ul><li>Images: on Twitter accounts, and blogs (work out how to change the header image) </li></ul></ul><ul><ul><li>Posting links: link shortening - (try Bit.ly)  </li></ul></ul>
  4. 5. This week ...  <ul><li>Find a new story in your field ... </li></ul><ul><li>Discuss with your section group  </li></ul><ul><li>(make sure you have a different story each ... ) </li></ul>
  5. 6. Write your story (simple and quick text)   http://midlandsmedianews.journallocal.co.uk
  6. 7. Now take a second look ...  <ul><ul><li>links </li></ul></ul><ul><ul><li>pictures  </li></ul></ul><ul><ul><li>questions </li></ul></ul><ul><ul><li>lists </li></ul></ul><ul><ul><li>ask for comments within the blog </li></ul></ul><ul><li>Writing </li></ul><ul><ul><li>can you scan/skim read it? If not, why not? </li></ul></ul><ul><ul><li>is it too long / wordy? </li></ul></ul>
  7. 8. Now take a third look ...  <ul><li>(Search engine optimization) </li></ul><ul><ul><li>  headers/section headers </li></ul></ul><ul><ul><li>a short introduction </li></ul></ul><ul><ul><li>  key words - what are people searching for? </li></ul></ul><ul><ul><li>Use bold for important words in your document? (don't overuse) </li></ul></ul><ul><ul><li>names - places, people, companies etc. </li></ul></ul><ul><ul><li>images - ( check source ) </li></ul></ul><ul><ul><li>tags and categories   </li></ul></ul>
  8. 9. For Next week ...  <ul><li>Start working on your SECOND article for your main site </li></ul><ul><li>(Midlands Media News, Digbeth is Good, Cultural Bible) </li></ul><ul><li>AND </li></ul><ul><li>I want to see at least THREE posts on each of your personal blogs ...  </li></ul><ul><ul><li>the introductory blog you did in class last week </li></ul></ul><ul><ul><li>the research into one company (last weeks homework) </li></ul></ul><ul><ul><li>a background/research blog into your second article </li></ul></ul>

×