I will now be introducing you to the most popular social media channels on the web.
These may be ALL your goals or you may chose to focus on a few.
So how can a company leverage social media?
7 STEPS TO BUILDING A SMM STRATEGY
Building Your Social Media Marketing Strategy
SOCIAL MEDIA MARKETING LEVERAGING SOCIAL MEDIA TO BOOST BUSINESS DEVELOPMENT RESULTS CARMEN CARDOZA MARKETING. DESIGN. DEVELOPMENT.
How else can you reach 1,000’s of poten6al customers, across the globe, and strengthen exis6ng client rela6onships, with minimal adver6sing costs, and in real 6me?
SOCIAL MEDIA A TWO-‐WAY INSTRUMENT OF COMMUNICATION. IN OTHER WORDS…
NOT JUST INFORMATIONIT’S ABOUT INTERACTIONSocial media websites dont just give you data, but INTERACT WITH YOU while giving you that informa6on. +Invite you to INTERACT WITH OTHER VISITORS.
G E N E R A T E E X P O S U R E I N C R E A S E W E B S I T E T R A F F I C I M P R O V E S E A R C H R A N K I N G S C U LT I V AT E C U S T O M E R R E L AT I O N S B U I L D S T R O N G B R A N D A D V O C AT E S G E N E R A T E Q U A L I T Y L E A D S G R O W S A L E S
Social media markeDng is able to connect and interact on a much more personalized and dynamic level than through tradiDonal markeDng channels. CONSIDER THIS…
INTERNET CONSIDER THIS 3 OUT OF 4 PEOPLE USE PRESENCE SOCIAL NETWORKING REGULARLY SOCIAL MEDIA HAS OVERTAKEN EMAIL AS THE #1 ACTIVITY ON THE WEB ESSENTIAL93% OF SOCIAL MEDIA USERS BELIEVE COMPANIES SHOULD HAVE A SOCIAL MEDIA PRESENCE
BLOGS OVER 200 MILLION BLOGS 900 THOUSAND+ POSTS PUBLISHED EVERY DAY 34% POST OPINIONS ABOUT COMPANIES, BRANDS AND PRODUCTS
1 out of every 9 people is on Facebook Fastest growing segment – 35+ Females 250 million+ people access Facebook via mobile devices 2.5 million websites are integrated with Facebook
490 million unique users visiDng every month 92 billion page views* per month *Not including videos viewed on phones and embedded in websites.
On average 190 million tweets posted per day on Twi_er Handling 1.6 billion queries per day Nearly 500 thousand new users each day
SOCIAL NETWORKING SITES (Facebook, LinkedIn, Google+, Hi5) Interact by adding contacts, commen6ng on proﬁles, joining groups and having discussions. +
SOCIAL BOOKMARKING SITES (Twiber, Stumbleupon, Del.icio.us) Interact by tagging websites of interest to you, and browsing through websites bookmarked by others.
SOCIAL NEWS SITES (Digg, Reddit, Edi6ons) Interact by vo6ng for arDcles throughout the web, and commen6ng on them.
PHOTO & VIDEO SHARING SITES (YouTube, Flickr, Tumblr) Interact by sharing photos & videos and commen6ng on user submissions.
WIKI SITES(Wikipedia, Wikispaces, Wikia) Interact by adding arDcles and edi6ng exisDng arDcles.
Social media par6cipa6on is quickly becoming an essen6al tool in networking with professional contacts, making new contacts, recruiDng employees, and keeping in touch with the world. If you’re not par6cipa6ng in the top social media and networking sites, the world is leaving you behind.
BUILDING SMM STRATEGY MEASURE M A N A G E J O I N I N G O A L S P R O F I L E O B S E R V E A S S E S S
LEVELS OF ENGAGEMENT LEVEL III X DEDICATED STRATEGIC LEVEL II ENGAGEMENT SHORT-‐TERM PROMOTION AcDve proﬁles on several LEVEL I Respond to inquiries plahorms AcDve content distribuDon PLACEHOLDER Search for key inﬂuencers Securing your SM proﬁles in your industry Ongoing ConversaDons Sefng up link/fan/follower PromoDons pages
Can you think of another way to promote your services so quickly, to so many, in such a short space of 6me, and with a minimal budget?
Are you ready to build your social media marke6ng strategy?
CONTACT CARMEN CARDOZATO DISCUSS YOUR SOCIAL MEDIA MARKETING STRATEGY. BY PHONE (407) 738-8484 VIA EMAIL CARMEN@CARMENCARDOZA.COM VISIT HTTP://CARMENCARDOZA.COM FOLLOW ON HTTP://TWITTER.COM/CARMENCARDOZA LIKE AT HTTP://FACEBOOK.COM/C2MMARKETING CONNECT ON HTTP://LINKEDIN.COM/IN/CARMENCARDOZA