6. There has been a Role Reversal:
Consumers Are Now Driving the Innovation Circle
New Technology
Technology
Investments
Past:
Business
‣ PCs /
Laptops Innovation
‣ Networking circle
‣ E-mail
‣ IP Telephony
Consumer and Large
Mass Adoption Corporations
Source: Cisco IBSG
8. Customers now have the power of social media
to battle companies
Bank of America says they’ll charge
customers $5/month fee to use their
debit cards
Customers Take to the Web!
9. Customers now have the power of social media
to battle companies
22-year-old Molly Katchpole of Washington starts
online petition on Change.org
300,000 sign up
She gets personal call from bank executive
BofA backs off on fee
10. Spurred A Movement Against Big Banks
“The Credit Union National Association said Thursday that since
Bank of America's debit fee was announced, credit unions had
Impact? added 650,000 members -- vs. 80,000
in an ordinary month -- and $4.5 billion in deposits.”
12. 33% of Fortune 500
companies block social
media from the corporate
intranet.
13. GEN Y SUGGESTIONS
(HOW TO LEVERAGE THEM)
• GET THEM OUT OF THE
CUBICLE
• IDENTIFY THEM
• CREATE A GROUP PROVIDES
FEEDBACK
• REVERSE MENTORING
EXECUTIVES
• BETA TEST NEW PRODUCTS
15. New Internet Inhabitants
Simple, Smart, Value, Cloud Access, Device
Agnostic, Big Data
This nest thermostat Mavia plugs into Connected
learns automatically car diagnostic port Band & Shoe
Asthma inhaler
cross-referenced
with
environmental /
weather data Crime Data graphed by
Stamen Design
Sources: Cisco IBSG, 2011; Sparked, 2010; Nike, 2010; David Van Sickle, 2011; Proteus, 2011
16. Company DNA (Success - Genetic Structures)
Genes
Genes
Genes
Genes
Genes
Genes
Genes
Genes
Genes
Genes
Genes
17. Company DNA /Culture
(Success - Genetic Structures)
Customer Service Operational Excellence
Product Leadership
Primary Success Criteria
Relentless Innovati
Collaboration
Adaptability / Change
Leverage
Technology Experiment Constant
Passion
Simplification Develop &
Customer
Encourage
Empower & Contribution
Creativity
Value
Employees Strategy / Imagine the fu
Nimble Crowd-sourcing
18. EMBRACE & BUILD
A CULTURE OF EXPERIMENT
CHANGE / CONSTANTLY
ADAPTABILITY
SUGGESTIONS
LEVERAGE COLLABORATE
WHAT’S FOR GREAT
AVAILABLE FOCUS ON RESULTS
RELENTLESS
INNOVATION
19. MAKE CHANGE
PART OF YOUR
DAILY LIFE &
PART OF CULTURE
20. MAKE CHANGE
PART OF YOUR
DAILY LIFE &
PART OF CULTURE