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Qitera Social Search Nov 2008

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presentation at world usability day regarding new generation search usability

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Qitera Social Search Nov 2008

  1. 1. World Usability Day 13. November 2008 Carlo Velten Social Search Suchstrategien durch Interaktion und Semantik
  2. 3. Find-ability
  3. 4. Search Facts <ul><li>1 hour daily search time </li></ul><ul><li>60-100 searches a day </li></ul><ul><li>28 billion Google searches a month </li></ul><ul><li>Information overload costs: $650 billion (IORG, Basex 2008) </li></ul>
  4. 6. Usability Data Interaction
  5. 7. Usability & Interfaces
  6. 9. The world as we know it.
  7. 10. Diversity of search
  8. 11. Diversity of search
  9. 12. Diversity of search
  10. 13. Diversity of search
  11. 14. Diversity of search
  12. 15. Diversity of search
  13. 16. Hypothesis: Recommendations will replace keywords.
  14. 17. vs.
  15. 18. Data & Semantics
  16. 19. Understand what is inside!
  17. 20. Form Meaning
  18. 21. married to got funding from founder of Linked data with meaning
  19. 22. Mark Lombardi leads the way…
  20. 23. Linked data with meaning
  21. 24. Social Interactions & Engagement
  22. 25. Search is solitary experience!
  23. 26. Trusted circles determine relevance
  24. 27. Share with whom you care
  25. 28. Qitera Social Search
  26. 29. <ul><li>Save </li></ul><ul><ul><li>Save and collect important stuff with just one click </li></ul></ul><ul><ul><li>Organize content by “real topics” or projects </li></ul></ul><ul><li>Share </li></ul><ul><ul><li>Share and collaborate in “trusted circles” </li></ul></ul><ul><ul><li>Non-distracting (“attention management”) </li></ul></ul><ul><li>Search and Discover </li></ul><ul><ul><li>Fast search by personal index </li></ul></ul><ul><ul><li>Recommendations through social circles and semantic analysis </li></ul></ul>Qitera core functionality
  27. 30. Social Circle Semantic Analysis Social Search aka “ Social Computer” Trust Context Qitera Search - Social and Semantic
  28. 31. Vision: Re-Graph the Web <ul><li>Topics are more than tags – they are social objects that fuel interactions among users. </li></ul>creates Topic: My new Car shares re-shares re-shares contributes Topic: School Project Viral Marketing creates contributes re-shares shares
  29. 32. Thank You!
  30. 33. Carlo Velten Founder Qitera GmbH Königstor 23 D-34117 Kassel 0561-7664355-0 [email_address]

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