Devon Grapevine A social media network  “for people from other cultures living in Devon” www.devongrapevine.ning.com
The Issues <ul><li>Rapidly changing demographics – expanding BME population in traditionally mono-cultural Devon. Poor acc...
Solution <ul><li>An online social network for individuals, 3 rd  sector groups and statutory agencies </li></ul><ul><li>Fu...
Membership <ul><li>48 featured members - groups and organisations, e.g. Police, Rejuve-Nation, Imagine, Fire Service </li>...
Early Successes <ul><li>247 members  </li></ul><ul><li>Most of content added by members: 47 videos, 365 photos and more th...
Lessons learned <ul><li>Clarity about  purpose and target membership  </li></ul><ul><li>Start small and grow slowly </li><...
The future <ul><li>If growth is sustained, membership will reach 300 by end of 2011 </li></ul><ul><li>Great potential for ...
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Dccsmf oct11-grapevine

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from DCCSMF October 2011

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Dccsmf oct11-grapevine

  1. 1. Devon Grapevine A social media network “for people from other cultures living in Devon” www.devongrapevine.ning.com
  2. 2. The Issues <ul><li>Rapidly changing demographics – expanding BME population in traditionally mono-cultural Devon. Poor access to services. </li></ul><ul><li>Marginalisation & isolation of hard-to-reach communities – cultural and language barriers; racism; rurality </li></ul><ul><li>Sustainable follow-up to Community safety Mapping Project. How to enable ongoing consultation and engagement? </li></ul>
  3. 3. Solution <ul><li>An online social network for individuals, 3 rd sector groups and statutory agencies </li></ul><ul><li>Funded as pilot by IDeA </li></ul><ul><li>Launched in September 2010 </li></ul><ul><li>Linked to BME Community Safety Mapping Project through partnership with 3 rd sector organisation, Olive Tree </li></ul>
  4. 4. Membership <ul><li>48 featured members - groups and organisations, e.g. Police, Rejuve-Nation, Imagine, Fire Service </li></ul><ul><li>199 individual members. From Afghanistan, Angola, Azerbaijan, Bangladesh, Bulgaria, Burma, China, Croatia, Denmark, Devon, Egypt, El Salvador, England, France, Germany, Halifax, Hong Kong, India, Iran, Iraq, Ireland, Italy, Jamaica, Latvia, Libya, Malaysia, Mexico, Palestine, Philippines, Poland, Slovakia, South Africa, Spain, Syria, Tobago, Turkey, Wales </li></ul>
  5. 5. Early Successes <ul><li>247 members </li></ul><ul><li>Most of content added by members: 47 videos, 365 photos and more than 171 blog posts </li></ul><ul><li>Improved access to English classes </li></ul><ul><li>New links made between individuals and groups </li></ul><ul><li>Hate Crime reporting </li></ul><ul><li>Recruitment of volunteers </li></ul><ul><li>Improved awareness of and access to specialist services </li></ul><ul><li>Improved networking between sectors </li></ul><ul><li>Attracting lots of interest from outside Devon </li></ul>
  6. 6. Lessons learned <ul><li>Clarity about purpose and target membership </li></ul><ul><li>Start small and grow slowly </li></ul><ul><li>Build on existing connections </li></ul><ul><li>Attend community events </li></ul><ul><li>Admin’s social role - to accept, greet, respond to and connect members </li></ul>
  7. 7. The future <ul><li>If growth is sustained, membership will reach 300 by end of 2011 </li></ul><ul><li>Great potential for spreading information, improving networking, carrying out consultations, promoting participation and integration, enabling cross-cultural engagement </li></ul><ul><li>Low cost but part-time moderator essential </li></ul><ul><li>Potential community of practice for English language learning </li></ul><ul><li>Funding?? </li></ul>

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