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Flip intro


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Flip intro

  1. 1. Why do we need to FLIP?<br />Cancer is taking over<br />Cancer is will become the leading cause of death worldwide in the year 2010. – World Cancer Report <br />In the US men have nearly a 1 in 2 lifetime risk of developing cancer;<br />for women, the risk is a little more than 1 in 3. – American Cancer Society (ACS)<br />That’s either you or your brother<br /> …That’s you or one of your best friends. <br />It’s getting worse<br />Cases of cancer doubled globally between 1975 and 2000, will double again by 2020, and will nearly triple by 2030. – World Cancer Report<br />The Real Problem<br />We have created a world that fuels cancer…<br />And we continue to react passively instead of taking action ourselves to be preventative -FLIP <br />
  2. 2. But there’s hope!<br />Scientific evidence suggests that about one-third of the 569,490 cancer deaths expected to occur in 2010 will be related to obesity, physical inactivity and poor nutrition and thus could also be prevented. – ACS<br />“there is a clear message of hope: Although cancer is a devastating disease, it is largely preventable. We know that preventive measures could have a great impact on reducing the global cancer burden." –International Agency for Research<br />FLIP ><br />FLIP (Fight. Live. Inspire. Prevent.) is a movement aimed at building a community of people, ready and willing to change their lifestyles, inspire others and flip our nations fight against cancer from reactive to proactive.<br />Ready to FLIP?<br />
  3. 3. FLIP is…<br />A movement with the goal of reaching out proactively to the public and engaging them in a lifestyle changing journey. <br />Trendy<br />Grassroots <br />Viral<br />An integrated portal. FLIP will become a part of members lives, driving them to the website, monitoring progress and linking to other helpful sites. <br />High frequency<br />Relevant<br />Integrated<br />A catalyst for community. FLIP will be integrated with other organizations and members’ primary care physicians creating a synergistic environment.<br />Partnerships<br />Collaborative<br />A holistic and focused solution to cancer prevention. FLIP’s unique approach recognizes that prevention is not one-dimensional and accepts that challenge using a simple plan. <br />FIGHT<br />INSPIRE<br />LIVE<br />PREVENT<br />
  4. 4. FLIP your life - pilot<br />Why FLIP?<br />Understand why it is critically important for us to FLIP our lifestyles now.<br />Your Plan To FLIP<br />Create your own plan… change that is designed by you and will work for you. <br />1<br />2<br />Collaborate<br />Continue to create, refine and build the FLIP plan as a group. <br />3<br />Build Website<br />FLIP will provide you with an online source to make it easier and more convenient to FLIP your life.<br />4<br />
  5. 5. Your role in the pilot<br />Have fun!<br />Create new ideas to help more people flip<br />Collaborate with friends<br />Start a movement-<br />FLIP will be the first of its kind… and organization created out of NEEDand built by the people that need it. <br />FLIP your life<br />
  6. 6. FLIP Logo Ideas<br />