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Screen castingacrlmd2011

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Screen castingacrlmd2011

  1. 1. ScreenCasting<br />Best Practices<br />Carissa Tomlinson<br />Emerging Technologies Librarian<br />Albert S. Cook Library<br />Towson University<br />
  2. 2. What is a Screencast?<br />A video recording of your computer screen often used in libraries for tutorials.<br />Common screencasting software includes<br /><ul><li>Captivate
  3. 3. Camtasia
  4. 4. Jing
  5. 5. CamStudio</li></ul>See: http://en.wikipedia.org/wiki/Comparison_of_screencasting_software<br />
  6. 6. Before you Begin…<br /><ul><li>Organize a screencast/tutorial working group:
  7. 7. To develop your library’s best practices
  8. 8. To review screencasts (especially ones used across classes/disciplines) for style, content, function, etc
  9. 9. To organize and keep track of files for future updates
  10. 10. Make sure you have the right tools:
  11. 11. Choose a software and get training
  12. 12. A good microphone goes a long way
  13. 13. A quiet space</li></li></ul><li>Standardization: create a professional look<br /><ul><li>Create a brand or use your existing library brand
  14. 14. Create and use a standard intro/exit slide
  15. 15. Include a place for the screencast creator’s name
  16. 16. Include a date
  17. 17. List if audio is available/ required
  18. 18. Pick a standard size for screencasts
  19. 19. Keep in mind smaller screens
  20. 20. Record at that size- resizing may create problems
  21. 21. YouTube requires 640 x 480 </li></li></ul><li>Standardization: create a professional look<br /><ul><li>Develop suggested/required design elements.
  22. 22. Text size, color, font
  23. 23. Text box colors, text justification
  24. 24. Highlight box color and style
  25. 25. Give some creative license</li></li></ul><li>Content Development <br /><ul><li>Understand your audience
  26. 26. Who is the screencast for and what do they need?
  27. 27. Develop with a purpose
  28. 28. Take note of the library’s resources and their uses.
  29. 29. Plan it out
  30. 30. Script
  31. 31. Storyboard</li></li></ul><li>Content Development <br /><ul><li>Make it helpful
  32. 32. Think like a patron and navigate resources in a meaningful manner
  33. 33. Keep it short – less than 5 minutes is ideal
  34. 34. Make it interactive
  35. 35. Make it accessible
  36. 36. Any onscreen text should complement audio
  37. 37. Any narration should also have a closed captioning option
  38. 38. Viewers should understand tutorial without listening to sound</li></li></ul><li>After you’re Done: Marketing<br /><ul><li>Highlight guides on the library’s website/ newsletter
  39. 39. Organize guides in an easy to find manner
  40. 40. Work with faculty to embed them in Course Management Systems
  41. 41. Put them on YouTube
  42. 42. Useful for mobile users that can’t view flash</li></li></ul><li>After you're done: Organization & Updating<br /><ul><li>File management
  43. 43. Files are large, delete multiple copies
  44. 44. Keep all files in one place
  45. 45. Do not have guides in multiple places on the web
  46. 46. Updating
  47. 47. Periodically check if guides need to be updated
  48. 48. Make sure guides are updated after any website / database interface change</li></li></ul><li>Further reading<br />Comparison of screencasting software. Retrieved from: http://en.wikipedia.org/wiki/Comparison_of_screencasting_software <br />Oud, Joanne (2009) Guidelines for effective online instruction using multimedia screencasts", Reference Services Review, 37(2), 164 - 177. doi:10.1108/00907320910957206<br />User Education Services at the University of Maryland. (n.d.). Best practices using Adobe Captivate. Retrieved from: http://www.lib.umd.edu/UES/bestpractices.pdf <br />

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