Social Media Trends - Content Curation
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This is my slide deck for a guest talk I'm doing on content curation for a Trends in Social Media Communication course (EXSM 3991) at the University of Alberta. Exciting!
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Social Media Trends - Content Curation
- 1. Social Media Trends Content Curation @chrismikulin#socialmediatrends
- 2. What is Content Curation? @chrismikulin#socialmediatrends
- 3. What is Content Curation? Wikipedia says: the process of collecting, organizing and displaying information relevant to a particular topic or area of interest. @chrismikulin#socialmediatrends
- 4. Content Curation on social media is about finding relevant content and sharing it in a meaningful way that adds value to your audience @chrismikulin#socialmediatrends
- 5. Everything you need to know about Multi-Product Facebook Ads in Power Editor - By @jonloomer http://bit.ly/17dYAK3 #facebookads @chrismikulin#socialmediatrends
- 6. Why Curate Content? • Builds your authority on a subject • Gets you noticed by influencers • Increases the size of your network @chrismikulin#socialmediatrends
- 7. Where do you find content? RSS news readers • Feedly, Google Reader, Reeder @chrismikulin#socialmediatrends
- 9. Where Else? BuzzSumo.com • Find top content for any topic • (Free version or $99/month) @chrismikulin#socialmediatrends
- 11. Where Else? Twitter search • Use advanced search operators • “ ”, OR, -, links, ?, near, to • Read this: http://bit.ly/TwitterSearchUofA @chrismikulin#socialmediatrends
- 12. Where Else? People you follow • Turn on mobile notifications • Make lists of influential people @chrismikulin#socialmediatrends
- 18. Make Your Life Easier Buffer App • Schedule posts • Measure performance • Auto bit.ly link shortener • For mobile and desktop @chrismikulin#socialmediatrends
- 20. Make Your Life Easier Use Hootsuite or TweetDeck • Schedule Tweets • Filter Lists, keywords and hashtags • Manage Teams @chrismikulin#socialmediatrends
- 21. A Few Tips • Stay up to date • Use relevant hashtags • Use engaging imagery @chrismikulin#socialmediatrends
- 23. “Twitter is a cocktail party. You don’t go to a cocktail party and deliver a presentation.” - Gary Vaynerchuk @chrismikulin#socialmediatrends