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EASTERN CARIBBEAN  –  7 days from Miami At Sea Thursday St. Thomas, US Virgin Islands Wednesday Miami, Florida Saturday Na...
 
BLISS ULTRA LOUNGE All-day bowling, dancing or just hanging out.  In the evening, Bliss transforms into an adult-only hip,...
SPICE H 2 0 ADULTS-ONLY VENUE DAYTIME NIGHTTIME Located at the back of the ship, featuring a screen displaying vibrant vid...
POSH BEACH CLUB DAYTIME NIGHTTIME Deluxe Owner Suite, Courtyard Villas, Courtyard Penthouse, Penthouse and Spa Suite  gues...
THE EPIC CLUB LOUNGE Deluxe Owner Suite, Courtyard Villas, Courtyard Penthouse, Penthouse & Spa Suite  guests have access ...
ICE BAR Inspired by the ice bars and ice hotels in Scandinavia and one of only 14 ice bars in the world, the cruise indust...
 
New Wave Staterooms eliminate the traditional box design of shipboard accommodations. Norwegian Epic is the most balcony-r...
THE FIRST STATEROOMS DESIGNED  AND PRICED FOR SOLO TRAVELERS
<ul><li>100M Single Adults in the US (18+) </li></ul><ul><ul><li>Over 20M are ages 25-59 with incomes over $35K </li></ul>...
<ul><li>Solo Travelers – independent, confident & social </li></ul><ul><li>Cruising has great appeal </li></ul><ul><ul><li...
<ul><li>Making cruising more comfortable for the solo traveler </li></ul><ul><li>Specifically designed & priced for single...
<ul><li>Private, Key-Card Access Complex </li></ul><ul><ul><li>128 Staterooms (90 connecting) </li></ul></ul><ul><ul><li>E...
 
 
<ul><li>“ New design concept is appealing” </li></ul><ul><li>“ My own personal space” &  “I can imagine myself there” </li...
<ul><li>Priced at $799 per Studio </li></ul><ul><li>No single supplement </li></ul><ul><li>Sales are exceeding expectation...
INSIDE STATEROOM <ul><li>128 sq. ft. </li></ul><ul><li>Maximum Capacity - 4 Guests </li></ul><ul><li>2 lower beds that con...
BALCONY STATEROOM <ul><li>216 sq. ft. including Balcony  65 sq. ft. </li></ul><ul><li>Maximum Capacity – 3 Guests </li></u...
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Ncl Epic Ppt Single

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Ncl Epic Ppt Single

  1. 1. EASTERN CARIBBEAN – 7 days from Miami At Sea Thursday St. Thomas, US Virgin Islands Wednesday Miami, Florida Saturday Nassau, Bahamas Friday At Sea Monday Miami, Florida Saturday Philipsburg, St. Maarten Tuesday At Sea Sunday location day
  2. 3. BLISS ULTRA LOUNGE All-day bowling, dancing or just hanging out. In the evening, Bliss transforms into an adult-only hip, high-energy ultra lounge with plasma screens displaying music videos, entertaining the crowd and non-stop music.
  3. 4. SPICE H 2 0 ADULTS-ONLY VENUE DAYTIME NIGHTTIME Located at the back of the ship, featuring a screen displaying vibrant video images combined with dynamic music to create a captivating experience, day or night. 
  4. 5. POSH BEACH CLUB DAYTIME NIGHTTIME Deluxe Owner Suite, Courtyard Villas, Courtyard Penthouse, Penthouse and Spa Suite guests have exclusive VIP access to this outdoor entertainment complex, styled with Mediterranean flare, combining the sizzle of South Beach with Ibiza.  
  5. 6. THE EPIC CLUB LOUNGE Deluxe Owner Suite, Courtyard Villas, Courtyard Penthouse, Penthouse & Spa Suite guests have access to this exclusive club located at the top of the ship on a private deck. Framed LED screens surround the room
  6. 7. ICE BAR Inspired by the ice bars and ice hotels in Scandinavia and one of only 14 ice bars in the world, the cruise industry's very first true ice bar is the ultimate chill. This frozen chamber of ice is set in changing hues of blue, green and purple LED lighting that simulates the Northern Lights and creates a distinct arctic atmosphere
  7. 9. New Wave Staterooms eliminate the traditional box design of shipboard accommodations. Norwegian Epic is the most balcony-rich ship in the Norwegian Cruise Line fleet… 100 percent of outside staterooms featuring private balconies.
  8. 10. THE FIRST STATEROOMS DESIGNED AND PRICED FOR SOLO TRAVELERS
  9. 11. <ul><li>100M Single Adults in the US (18+) </li></ul><ul><ul><li>Over 20M are ages 25-59 with incomes over $35K </li></ul></ul><ul><li>2005 U.S. Travel Association Study </li></ul><ul><ul><li>34.8M adults took a solo vacation within past 3 years </li></ul></ul><ul><li>CLIA Market Profile 2008 Report suggests low industry penetration, only 2-4% of cruisers </li></ul>SOLO TRAVELERS
  10. 12. <ul><li>Solo Travelers – independent, confident & social </li></ul><ul><li>Cruising has great appeal </li></ul><ul><ul><li>Traveling alone but don’t have to be alone </li></ul></ul><ul><ul><li>Convenience, everything in one place </li></ul></ul><ul><ul><li>Variety of destinations & things to do </li></ul></ul><ul><ul><li>Built in entertainment and more…. </li></ul></ul><ul><li>Key barrier - pricing penalty, single supplement </li></ul>CRUISING & SOLO TRAVELERS
  11. 13. <ul><li>Making cruising more comfortable for the solo traveler </li></ul><ul><li>Specifically designed & priced for single occupancy </li></ul><ul><li>Breaking the mold of traditional cruising </li></ul><ul><li>supplement </li></ul>NORWEGIAN EPIC STUDIOS
  12. 14. <ul><li>Private, Key-Card Access Complex </li></ul><ul><ul><li>128 Staterooms (90 connecting) </li></ul></ul><ul><ul><li>Exclusive Studio Lounge </li></ul></ul><ul><li>Contemporary, thoughtfully designed living space with full-size bed, all in 100 sq. ft. </li></ul><ul><li>Priced for single occupancy </li></ul>NORWEGIAN EPIC STUDIOS
  13. 17. <ul><li>“ New design concept is appealing” </li></ul><ul><li>“ My own personal space” & “I can imagine myself there” </li></ul><ul><li>“ 100 sq ft…They are being upfront about it” </li></ul><ul><li>“ Considerate of solo traveler in pricing” </li></ul><ul><li>“ You don’t get penalized” </li></ul><ul><li>“ Makes it more comfortable to walk on alone” </li></ul><ul><li>“ Giving respect to the solo traveler” </li></ul><ul><li>“ Bringing special attention to the solo traveler which is a new concept” </li></ul>CONSUMER REACTIONS
  14. 18. <ul><li>Priced at $799 per Studio </li></ul><ul><li>No single supplement </li></ul><ul><li>Sales are exceeding expectation </li></ul>THE STUDIOS FOR SOLO TRAVELERS HTTP://EPIC.NCL.COM
  15. 19. INSIDE STATEROOM <ul><li>128 sq. ft. </li></ul><ul><li>Maximum Capacity - 4 Guests </li></ul><ul><li>2 lower beds that convert to a Queen </li></ul><ul><li>Back-lit domed ceiling </li></ul><ul><li>Flat-screen TV </li></ul><ul><li>Mini-Bar </li></ul>
  16. 20. BALCONY STATEROOM <ul><li>216 sq. ft. including Balcony 65 sq. ft. </li></ul><ul><li>Maximum Capacity – 3 Guests </li></ul><ul><li>Sitting area </li></ul><ul><li>Two lower beds </li></ul><ul><li>Flat-screen TV </li></ul><ul><li>Mini-Bar </li></ul><ul><li>Floor-to-ceiling glass doors that open to private balcony </li></ul>

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