Copperpresentation!!!

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Copperpresentation!!!

  1. 1. Copper pi pe TradiTional Jazz IDEA 246 Cara Bain
  2. 2. Copper Pipe is an organization committed to revitalizing Vancouver’s traditional jazz community. This is achieved through weekly live performances and educational resources. 1 Cara Bain
  3. 3. Brand Essence: “Resounding Roots” 2 Cara Bain
  4. 4. 3 Cara Bain
  5. 5. 4 Cara Bain
  6. 6. 5 Cara Bain
  7. 7. LOGO REVEAL 6 Cara Bain
  8. 8. What do these people have 7 Cara Bain
  9. 9. 8 Cara Bain
  10. 10. 9 Cara Bain
  11. 11. that’s hard to find today 10 Cara Bain
  12. 12. It’s the same thing that makes this experience 12 Cara Bain
  13. 13. 13 Cara Bain
  14. 14. 14 Cara Bain
  15. 15. deeper than this one 15 Cara Bain
  16. 16. slavery It turned this and this 16 Cara Bain
  17. 17. into this 17 Cara Bain
  18. 18. 18 Cara Bain
  19. 19. 19 Cara Bain
  20. 20. and this 20 Cara Bain
  21. 21. into this 21 Cara Bain
  22. 22. 22 Cara Bain
  23. 23. 23 Cara Bain
  24. 24. It wouldn’t have been heard 24 Cara Bain
  25. 25. without this 25 Cara Bain
  26. 26. It would have been silenced 26 Cara Bain
  27. 27. 27 Cara Bain
  28. 28. without this 28 Cara Bain
  29. 29. Through the instruments 29 Cara Bain
  30. 30. the music comes alive 30 Cara Bain
  31. 31. and 31 Cara Bain
  32. 32. is kept alive 32 Cara Bain
  33. 33. COPPER 33 Cara Bain
  34. 34. COPPER 34 Cara Bain
  35. 35. " CO PPE R O PE P ER If you don't live it, it won't come out your horn." – Charlie Parker this weekend RED BEANS ON RICE at CAMBRIAN HALL 215 EAST 17 TH AVE. VANCOUVER, BC 2:00 – 5:00 pm (remove this sticker to reuse this postcard) For live traditional jazz events & history check out copperpipe.ca 35 Cara Bain
  36. 36. CO PPE R O PE P ER This isn't a vintage experience; it's last weekend at Copper Pipe this weekend RED BEANS ON RICE at CAMBRIAN HALL 215 EAST 17 TH AVE. VANCOUVER, BC 2:00 – 5:00 pm (remove this sticker to reuse this postcard) For live traditional jazz events & history check out copperpipe.ca 36 Cara Bain
  37. 37. CO PPE R O PE P ER Last week at the hall. this weekend RED BEANS ON RICE at CAMBRIAN HALL 215 EAST 17 TH AVE. VANCOUVER, BC 2:00 – 5:00 pm (remove this sticker to reuse this postcard) For live traditional jazz events & history check out copperpipe.ca 37 Cara Bain
  38. 38. C O P PE CO PPE R E valiid for one valid for one al o n FREE ADMISSIO N e dmission sion free admission free admissiion Visi coppe pipe c f Visit co pperpipe.ca for ou r next live jazz e vent Visit copperpipe.ca for our next live jazz event!! isi o pp pe ou ex iv ja z vent ent CO PPE R O PPER PE E Th is isn't v l valid for on valid for one one FREE ADMISSIO N free admission free admission e dmiss on missi Vi i o pperpi .ca o Visit copperpipe.ca for our next liv jazz event! Visit co pperpipe.ca for ou r next live jazz e vent! c ne t live ive event! vent COPPE CO PP E R PP vali for n valiid fo one valid for one lid FREE ADMISSIO N free admission f free admission miss on Visi o pperpipe.c i per c x ive zz v nt! Visit co pperpipe.ca for ou r next live jazz e vent! Visit copperpipe.ca for our next live jazz event! CO PPE R OPPE a truly vintag e experience. truly vintage experience. room to dance and room to dance and Live bands, Live bands, Saturdays at 2 p.m. Sat u rdays at p.m. (not) v lid valiid for one valid for one n FREE ADMISSIO N free admission f e d issi n free admission ss .ca c V sit copperpipe.ca ive Visit co pperpipe.ca for ou r next live jazz e vent! Visit co pperp pe.c for our next liv jazz event! u nex live j zz vent nt! C O PP CO PPE R PP CO P P E R v lid one valiid for on valid for one FREE ADMISSIO N free admission free admission e dmiss on mis n i Visit co pperpipe.ca for ou r next live jazz e vent! Visit co ppe pip .ca for o i i copperpipe.ca our next liv jazz event! live j v n e vents C P CO PPE R v l valid for one valid for one n FREE ADMISSIO N free admission f e dmiss o free admission s sit pp i t ive Visi copperpipe.ca for our next live jazz event!e Visit co pperpipe.ca for ou r next live jazz e vent! Visit coppe ipe.ca f event! COPPE CO PPE R PPER PE For live traditio nal jazz For live traditional jazz events & h is tory check out history check out copperpipe.ca valid for one valid for one al FREE ADMISSIO N free admission free adm sion re admission dmission V sit copperpipe.ca u x ive v Visit co pperpipe.ca for ou r next live jazz e vent! Visit c p e p pe c for our next live jazz eve t event! COPPE CO PPE R PER E LOST This isn't a vintag e experience ; it's las t weekend at Co pper Pipe v l o n valid for one valid for on vintage experience; it's last weekend at Copper Pipe FREE ADMISSIO N free d ss o free admission free admission c Vi i copperpipe.ca f Visit co pperpipe.ca for ou r next live jazz e vent! Visit o p e ipe.ca for our next live jazz event! u n t ive az event! v 38 Cara Bain
  39. 39. 39 Cara Bain
  40. 40. SOCIAL MEDIA CAMPAIGN This campaign will encourage the public to: • Get in touch with their musical roots. • Relate their history and identity to the community of traditional jazz. • Create a sense of community and connectedness to jazz history. Media Platforms: • Copper Pipe Facebook group • A blog linked to our website. Campaign: • Facebook ads will present the users with the opportunity to share their old family photos with others. • They will be directed to our Facebook group, where they are scan and upload the photos that include musical or dancing subject matter. • These photos would be would be interspersed with photos posted intermittently by our staff, of beautiful black and white images we have found. • Users would be able to view, comment on, and vote for each others photos. • Our Facebook group would direct users to a blog (also connected to our website • The blog would display the same photos in a more aesthetic manner, with the look and feel of Copper Pipe’s branding. The outcome will be: • An increase in Facebook group members, creating a database of potential clients to invite to upcoming events. • Increased traffic to our website, allowing our educational resources to be accessed by a wider population. 40 Cara Bain

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