BOOM RADIO DEMOGRAPHIC
By Jake Heyes, Sam Bowler, Arthur Croft and Callum Norledge.
MALE AND FEMALE
Male and Female statistics

51%

49%

Male
Female

This is the collected data that we were
able to use fro...
AGES OF OUR LISTENERS
Ages

In this bar graph it shows all the
ages of who might be listening to
our radio broadcast. From...
ARE YOU A RESIDENT FROM THE UK?
145 said yes
5 said no

3%

97%

Yes
No

This pie chart shows that the
vast majority will ...
WHICH COUNTY DO YOU LIVE IN?
60
50
40
30
20
10
0

West Midlands
Oxfordshire
Warwickshire
Gloucestershire
Worcestershire
Ot...
WHAT DO YOU LOOK FOR IN A RADIO STATION
8%

Entertainment

3% 3%

News
33%

Latest Music
Discussion

43%

10%

Sport
Comme...
GENRE OF MUSIC
-Rock
77
-Pop
89
-Jazz
17
-Urban 31
-Hip Hop 54
-Rap
33
-Heavy Mental 27
-Classical 11
-Other
36
Pop and Ro...
WHAT FUNNY GAMES/ CHALLENGES WOULD
YOU EXPECT IN A BROADCAST FROM CHILDREN
IN NEED
Pranks
Food Challenges
Innuendo Bingo
F...
WHAT DEVICE DO YOU USE TO LISTEN TO THE
RADIO
120

D.A.B
Phone
Radio
Laptop
Tablet
Other

100

80

33
36
112
36
11
8

60

...
WHAT MUSIC ERA DO YOU LISTEN TO?
6%
6%

60's

35%
15%

17%

21%

70's
80's

90's
00's
Recent

60's
70's
80's
90's
00's
Rec...
WOULD YOU WATCH A PODCAST OF A RADIO
SHOW
Yes
91
No
59
Total 150

39%
Yes
No
61%
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Boom Radio Demographic Presentation

  1. 1. BOOM RADIO DEMOGRAPHIC By Jake Heyes, Sam Bowler, Arthur Croft and Callum Norledge.
  2. 2. MALE AND FEMALE Male and Female statistics 51% 49% Male Female This is the collected data that we were able to use from both surveys. We asked a 150 people in total. ( From online surveys and face to face surveys from around the college). -74 votes for men -76 votes for women This shows that our listeners for both of the broadcasts will be very similar. 49% for men and 51% for women
  3. 3. AGES OF OUR LISTENERS Ages In this bar graph it shows all the ages of who might be listening to our radio broadcast. From the collected data it shows that 116 people between the age of 16-18 140 120 100 80 60 40 20 0 Ages Therefore, our audience shall be the collected age of 16 to 25 as they are the most popular age range from our data.
  4. 4. ARE YOU A RESIDENT FROM THE UK? 145 said yes 5 said no 3% 97% Yes No This pie chart shows that the vast majority will be from the UK.
  5. 5. WHICH COUNTY DO YOU LIVE IN? 60 50 40 30 20 10 0 West Midlands Oxfordshire Warwickshire Gloucestershire Worcestershire Other 53 11 39 8 36 3 From our data, we found that West Midlands, Warwickshire and Worcestershire are the most popular counties. The benefit of this is that we can talk about local events.
  6. 6. WHAT DO YOU LOOK FOR IN A RADIO STATION 8% Entertainment 3% 3% News 33% Latest Music Discussion 43% 10% Sport Commentary Other Entertainment News Latest Music Discussion Sport Commentary Other 86 26 112 21 7 9 Latest Music and Entertainment were the most popular from our survey. So we shall incorporate this into our radio show. As it was a multiple choice question it gave our audience more of a choice
  7. 7. GENRE OF MUSIC -Rock 77 -Pop 89 -Jazz 17 -Urban 31 -Hip Hop 54 -Rap 33 -Heavy Mental 27 -Classical 11 -Other 36 Pop and Rock are the most favourite genre of music. As the ‘latest music’ consists of Pop and Rock it will be in our radio show. This was a multiple choice question. Genre of music 3% 10% 21% 7% 9% 24% 14% 8% 4% Rock Pop Jazz Urban Hip Hop Rap Heavy Mental Classical Other
  8. 8. WHAT FUNNY GAMES/ CHALLENGES WOULD YOU EXPECT IN A BROADCAST FROM CHILDREN IN NEED Pranks Food Challenges Innuendo Bingo Funny Banter Other 66 47 58 79 15 Data 90 80 70 60 50 As Funny Banter is preferred in a radio broadcast we will use our interview segment with ‘Matt Richardson’ . 40 30 20 10 0 Pranks Food Challenges Innuendo Bingo Data Funny Banter Other
  9. 9. WHAT DEVICE DO YOU USE TO LISTEN TO THE RADIO 120 D.A.B Phone Radio Laptop Tablet Other 100 80 33 36 112 36 11 8 60 Multiple choice 40 20 0 D.A.B Phone Radio Laptop Tablet Other As you can see Radio is the most popular way of listening to a Radio Station. However, D.A.B, Phone and Laptop are very similar in statistics.
  10. 10. WHAT MUSIC ERA DO YOU LISTEN TO? 6% 6% 60's 35% 15% 17% 21% 70's 80's 90's 00's Recent 60's 70's 80's 90's 00's Recent 18 21 49 53 66 111 Multiple choice The most preferred era of music is recent. As this ties in with the latest music.
  11. 11. WOULD YOU WATCH A PODCAST OF A RADIO SHOW Yes 91 No 59 Total 150 39% Yes No 61%

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