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Breaking New Grounds

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Breaking New Grounds

  1. 1. Ramon R. Isberto Head, Public Affairs Smart Communications, Inc.
  2. 2. SMART MONEY is a re-loadable payment card that may either be accessed through a Smart mobile phone, similar to a debit/cash card. Smart Money enables Smart subscribers to manage their money from their mobile phones wherever they are, whenever they want.
  3. 4. <ul><li>… commercially launched last December 2000 </li></ul><ul><li>… won the Most Innovative GSM product for consumers in the </li></ul><ul><li>GSM Congress last Feb 2001 </li></ul><ul><li>… won the Best MasterCard Electronic Product in the MasterCard marketing conference last August 2001 </li></ul><ul><li>… currently has 6.5M active users </li></ul>Smart Money
  4. 5. Smart Money <ul><li>Confirmation </li></ul><ul><li>Message </li></ul><ul><li>Guaranteed </li></ul><ul><li>Security – money in </li></ul><ul><li>the bank </li></ul><ul><li>Convenient Card </li></ul><ul><li>Reloading0 </li></ul><ul><li>Quick transfer of </li></ul><ul><li>funds – person-to- </li></ul><ul><li>person </li></ul><ul><li>Maximum payment </li></ul><ul><li>convenience and </li></ul><ul><li>flexibility </li></ul><ul><li>- MC POS </li></ul><ul><li>- MPAY </li></ul><ul><li>Easy access to </li></ul><ul><li>encashing money </li></ul><ul><li>- SMART WCs </li></ul><ul><li>- ATMs </li></ul><ul><li>- Partners </li></ul><ul><li>Easy Mobile Phone Airtime Reloading to a Buddy , TNT and SmartBro prepaid account </li></ul><ul><li>Convenient means </li></ul><ul><li>to pay utility bills </li></ul><ul><li>- SMART Gold </li></ul><ul><li>- SMART Bro </li></ul><ul><li>- PLDT </li></ul><ul><li>- Maynilad </li></ul><ul><li>- NLEX </li></ul><ul><li>- Skycable </li></ul><ul><li>- ZipeeDee </li></ul><ul><li>Easy access to </li></ul><ul><li>loading &encashing </li></ul><ul><li>money (MIMO) </li></ul><ul><li>- SMART WCs </li></ul><ul><li>- Partners </li></ul><ul><li>- Rural Banks </li></ul><ul><li>- Electronic Reload from </li></ul><ul><li>Bank </li></ul>SMART Money Center Money In/Money Out
  5. 6. About Polillo Island A fourth (4 th ) class Municipality with 20 Barangays Electricity operates for only 16 hours About a three-hour boat ride from Real, Quezon No permanent and regular public utility buses or jeepneys that run from one municipality to the next
  6. 7. About RMPC (RHUDARDA Multi-Purpose Cooperative )
  7. 8. About RMPC (RHUDARDA Multi-Purpose Cooperative )
  8. 9. About RMPC (RHUDARDA Multi-Purpose Cooperative )
  9. 10. Challenges / Opportunities

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