Strategies for Promotion of Plymouth State University BRENDON MAHONY
<ul><li>Southbury, Connecticut </li></ul><ul><li>Pomperaug High School ’08 </li></ul><ul><li>●   Junior-Class of 2012 </li...
A Peak at Plymouth State  ▪ Founded in  1871  as a teacher training school ▪  50  majors and over  60  minors  ▪  Caring a...
<ul><li>4,300  undergraduate students from  25  states  </li></ul><ul><li>  ▪  46 % from out of state </li></ul><ul><li>▪ ...
<ul><li>▪  Ages  16-20 </li></ul><ul><li>▪ High school  </li></ul><ul><li>▪ Junior & Seniors  </li></ul><ul><li>▪ Skiers &...
<ul><li>▪ Lack of quality ski terrain nearby </li></ul><ul><li>▪ The “expectation” of students going  </li></ul><ul><li>to...
<ul><li>Woodbury Ski Area, CT </li></ul><ul><li>Loon Mountain, NH </li></ul>MOUNTAIN STATS Vertical drop:2100 feet Skiable...
Woodbury Ski Area <ul><li>Woodbury, Connecticut </li></ul>STRATEGIC ADVERTISMENT PLACEMENT
Sponsoring our Students and Alumni <ul><li>Mike Ravelson  ’12 </li></ul>Ted Lavoie ‘08
 
Upcoming SlideShare
Loading in …5
×

Brendon Mahony Presentation with Audio

249 views

Published on

Published in: Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
249
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Brendon Mahony Presentation with Audio

  1. 1. Strategies for Promotion of Plymouth State University BRENDON MAHONY
  2. 2. <ul><li>Southbury, Connecticut </li></ul><ul><li>Pomperaug High School ’08 </li></ul><ul><li>● Junior-Class of 2012 </li></ul><ul><li>Business Major </li></ul><ul><li>Hobbies </li></ul><ul><li>▪ Snowboarding </li></ul><ul><li>▪ Basketball </li></ul><ul><li>▪ Fishing </li></ul>
  3. 3. A Peak at Plymouth State ▪ Founded in  1871  as a teacher training school ▪ 50 majors and over  60 minors ▪ Caring academic community , friendly campus ▪ Easy access to New Hampshire’s great outdoors
  4. 4. <ul><li>4,300 undergraduate students from 25 states  </li></ul><ul><li>  ▪  46 % from out of state </li></ul><ul><li>▪ Roughly 70% of students stay on campus on a typical weekend. </li></ul><ul><li>▪ 80% of all Plymouth students receive some form of financial assistance. </li></ul>Who Goes Here?
  5. 5. <ul><li>▪ Ages 16-20 </li></ul><ul><li>▪ High school </li></ul><ul><li>▪ Junior & Seniors </li></ul><ul><li>▪ Skiers & Snowboarders </li></ul><ul><li>▪ Southern CT. Residents </li></ul><ul><li>▪ Bachelor degree aspirations </li></ul><ul><li>Parents </li></ul><ul><li>▪ Middle-Class </li></ul>Who are we targeting?
  6. 6. <ul><li>▪ Lack of quality ski terrain nearby </li></ul><ul><li>▪ The “expectation” of students going </li></ul><ul><li>to college </li></ul><ul><li>▪ Within 3 hour drive </li></ul>Why Southern Connecticut?
  7. 7. <ul><li>Woodbury Ski Area, CT </li></ul><ul><li>Loon Mountain, NH </li></ul>MOUNTAIN STATS Vertical drop:2100 feet Skiable Acres:340 Number of Trails:55 Mountainous Differences
  8. 8. Woodbury Ski Area <ul><li>Woodbury, Connecticut </li></ul>STRATEGIC ADVERTISMENT PLACEMENT
  9. 9. Sponsoring our Students and Alumni <ul><li>Mike Ravelson ’12 </li></ul>Ted Lavoie ‘08

×