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Google Mobile App Analytics Slide 1 Google Mobile App Analytics Slide 2 Google Mobile App Analytics Slide 3 Google Mobile App Analytics Slide 4 Google Mobile App Analytics Slide 5 Google Mobile App Analytics Slide 6 Google Mobile App Analytics Slide 7 Google Mobile App Analytics Slide 8 Google Mobile App Analytics Slide 9 Google Mobile App Analytics Slide 10 Google Mobile App Analytics Slide 11 Google Mobile App Analytics Slide 12
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Google Mobile App Analytics

Learn about the latest Google mobile app analytics for istore apps.

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Google Mobile App Analytics

  1. 1. TABLE OF CONTENT Prerequisites What does it measure? Setup Installation Sample Reports Other Tracking Options 2
  2. 2. PREREQUISITES iOS Developer SDK Google Analytics SDK An iOS App New GA Account 3
  3. 3. WHAT DOES IT MEASURE? the number of installations devices and networks used to access app the geographic location languages spoken by visitors in-app purchases customized tracking of special content, like video the number of screens seen per visit progression of visitors move through screens 4
  4. 4. SETUP Sign Up for Google Analytics Select “App” for the new property to be tracked Get Tracking Code 5
  5. 5. INSTALLATION Add Header Files to your project  GAI.h  GAITracker.h  GAITrackedViewController.h  GAITransaction.h  GAITransactionItem.h  libGoogleAnalytics.a  Add Analytics SDK to your library  libGoogleAnalytics.a  CoreData.framework  SystemConfiguration.framework 6
  6. 6. INSTALLATION Initialize the tracker - (BOOL)application:(UIApplication *)application didFinishLaunchingWithOptions:(NSDictionary *)launchOptions { // Optional: automatically track uncaught exceptions with Google Analytics. [GAI sharedInstance].trackUncaughtExceptions = YES; // Optional: set Google Analytics dispatch interval to e.g. 20 seconds. [GAI sharedInstance].dispatchInterval = 20; // Optional: set debug to YES for extra debugging information. [GAI sharedInstance].debug = YES; // Create tracker instance. id<GAITracker> tracker = [[GAI sharedInstance] trackerWithTrackingId:@"UA-YOUR- TRACKING-ID"]; } 7
  7. 7. INSTALLATION Implement Automatic Screen tracking  Extend Each View Controller to include GAITrackedViewController 8
  8. 8. SAMPLE REPORTS App Version Tracking In App Purchases 9
  9. 9. SAMPLE REPORTS Device Overview Engagement Flow 10
  10. 10. OTHER TRACKING FEATURES Ecommerce Tracking Crashes & Exceptions Event Tracking Campaign Tracking 11
  11. 11. Thank You 12
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Learn about the latest Google mobile app analytics for istore apps.

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