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A fable that was told in India many years ago. It is a good warning about how our sensory perceptions can lead to misinterpretations.

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  • Get One Single View

    1. 1. <ul><li>MAIA Intelligence </li></ul><ul><li>Welcomes you to </li></ul><ul><li>Seminar on Business Intelligence </li></ul><ul><li>Organised by CSI, Coimbatore Chapter </li></ul><ul><li>December 21, 2007 </li></ul>
    2. 2. Get One Single View 3 Blind Analyst & a Data warehouse
    3. 3. Gartner: Business Intelligence is #1 priority for CIOs
    4. 4. Today’s Business Pressures <ul><li>Rapidly Changing Conditions </li></ul><ul><li>How can I accelerate my planning and decision cycles? </li></ul><ul><li>How do I monitor conditions and take early corrective action? </li></ul><ul><li>Accountability, Transparency </li></ul><ul><li>How do I comply with corporate governance requirements? </li></ul><ul><li>How can I ensure accurate, timely reporting? </li></ul><ul><li>Ineffective Decision Support </li></ul><ul><li>How do I filter extraneous data and focus on relevant information? </li></ul><ul><li>How can I access and rationalize disparate, fragmented data? </li></ul><ul><li>Efficiency & Cost Control </li></ul><ul><li>How can I sustain / improve profitability? </li></ul><ul><li>How do I keep information current? </li></ul>Marketing Purchasing Service Sales Project Mgmt Human Resources Manufacturing Finance Plan & Model Execute Report & Analyze
    5. 5. What Business Users want… <ul><li>Runtime options when they get Business data </li></ul><ul><li>Accurate, Real-time information </li></ul><ul><li>Interactively touch & visualise information </li></ul><ul><li>Amend reports immediately </li></ul><ul><li>Data sanctity across team members </li></ul><ul><li>Anytime, anywhere access to information </li></ul><ul><li>Easily share information with others </li></ul>
    6. 6. 1KEY Differentiators… Operational BI with 1KEY Traditional BI Dynamic & Active collaboration Static Consumption of reports Innovative, less complex, alternatives for data analysis & ad hoc reporting OLAP for analysis Intuitive, dynamic & interactive data visualisation Charting with static bar & pie charts BI for everyone BI for the Elite few – specialised users Cost-effective solution High-cost, luxury function of an organisation Business users build their own reports Pushing & presenting static reports to business users
    7. 7. 1KEY Differentiators… Operational BI with 1KEY Traditional BI Simple & easy Installation, deployment, upgrade & use Complex, time-consuming installation, deployment, upgrade & use Complete BI Suite on single platform Separately packaged components Per server – unlimited usage licensing policy Per user licensing policy Real-time reporting for operational decision making After-the-fact analysis due to data latency Broader set of data types supported - unstructured data, XML files, Excel files, RDBMS, DBMS etc. Structured data Dynamic or free-style searches & data exploration Pre-defined search parameters
    8. 8. Today’s Reporting facts… <ul><li>Limited standard reports in applications like ERP, CRM, SCM etc – Time consuming scripting for additional reports </li></ul><ul><li>Availability of only Static reports – No analysis possible </li></ul><ul><li>For analysis & intelligence, export to Excel – Chances of data corruption and data manipulation </li></ul><ul><li>Multiple Data sources – Single view not possible </li></ul><ul><li>Tactical & Strategic Business Intelligence for top management – After-the-fact reports and analysis </li></ul><ul><li>Adhoc and enhancement requests from business users – Productivity loss of IT resources </li></ul>Solution : Operational Business Intelligence & Reporting
    9. 10. enables Operational Business Intelligence
    10. 12. Reporting Compliance with 1KEY
    11. 13. Increasing Value Generational Step Transactional Reporting Slice/Dice Ad-hoc Query, BI Tools Performance Management (KPI, Guided Analytic) Fact-Based Actions (OLAP, Statistics) Intelligent Interactions (Data Mining) How are my export and domestic sales doing Can I understand my gross margin return on space? How is the business doing compared to last year? Compared to plan? Are there any potential out-of-stock situations region warehouse wise? Reporting Analysis Forecasting Predictive
    12. 14. 1KEY Operational BI Reporting tool - Value Proposition <ul><li>Single Reporting Platform </li></ul><ul><li>High performance and scalability </li></ul><ul><li>High control with multiple levels of rights & securities </li></ul><ul><li>Flexible report formatting tool for business users </li></ul><ul><li>Ease of Query building for IT users </li></ul><ul><li>Visually stunning reports (View, Cube & Chart reports) </li></ul><ul><li>Local data analysis </li></ul><ul><li>Simple architecture </li></ul><ul><li>Mass Reporting </li></ul><ul><li>Affordable </li></ul>
    13. 15. About MAIA Intelligence <ul><li>Indian champion in the Business Intelligence Software space </li></ul><ul><li>Technology driven Product development since 2003 </li></ul><ul><li>Focus on ‘Operational Business Intelligence’ </li></ul><ul><li>Mission: ‘To enhance customers investments in Application Software’ </li></ul><ul><li>Regional Partner Network across India </li></ul><ul><li>Dedicated Product Development, Delivery & Support team to enable customer satisfaction and referenceability </li></ul><ul><li>Customers like Pidilite, Asit C. Mehta, Lok Housing, Kodak, Thyocare…since August 2006 </li></ul>
    14. 16. <ul><li>Thank You! </li></ul><ul><li>Vikram Kole </li></ul><ul><li>Head – Marketing </li></ul><ul><li>[email_address] </li></ul>
    16. 18. &quot;If We Build It, They Will Come”… <ul><li>Flaw indicators </li></ul><ul><li>Low usage of implemented BI </li></ul><ul><li>No internal Business sponsor / owner for BI </li></ul><ul><li>Pro-active measures </li></ul><ul><li>Business User involvement from DAY 1 </li></ul><ul><li>Parameterize BI relevance, accuracy, consistency </li></ul><ul><li>Plan BI support for business strategy evolution </li></ul><ul><li>Engage in internal marketing of BI initiatives </li></ul>
    17. 19. Managers need to manipulate numbers… <ul><li>Flaw Indicators </li></ul><ul><li>Panic when number based reviews are due </li></ul><ul><li>Poorly defined or complex business metrics </li></ul><ul><li>Weak data accountability </li></ul><ul><li>Pro-active Measures </li></ul><ul><li>Building BI framework using factual business cases </li></ul><ul><li>Propagate enterprise risks because of individual spreadsheet usage </li></ul><ul><li>Managing ‘hidden’ agendas of the dark horses </li></ul>
    18. 20. No Data Quality Problem… <ul><li>Flaw Indicators </li></ul><ul><li>Solve the data quality problem with a tool </li></ul><ul><li>Eg: Marketing campaign failed to launch </li></ul><ul><li>Non-usage of BI because of data sanctity doubts </li></ul><ul><li>Pro-active Measures </li></ul><ul><li>Make Business Users understand ‘GIGO’ </li></ul><ul><li>Design processes and controls for data refinement </li></ul><ul><li>Implement processes for data audition & verification </li></ul>
    19. 21. Our Business Application vendor will deliver the Best solution… <ul><li>Flaw Indicators </li></ul><ul><li>Heavy investments in OLTP applications, so why invest further in BI applications? </li></ul><ul><li>“ Use the OLTP vendors data analysis tools as the licenses are ‘free’” </li></ul><ul><li>Pro-active Measures </li></ul><ul><li>Differentiate OLTP from OLAP with a Business Case </li></ul><ul><li>Propagate a BI strategy which can leverage the existing IT investments </li></ul>
    20. 22. Darwin was wrong: There's no need for BI to evolve… <ul><li>Flaw indicators </li></ul><ul><li>No single BI tool across departments </li></ul><ul><li>Working on “Solution simplicity, Problem Complexity” principle </li></ul><ul><li>Running multiple stand-alone small projects without identifying futuristic business value </li></ul><ul><li>Pro-active Measures </li></ul><ul><li>Define an Enterprise-wide BI Strategy (OTS Strategy) </li></ul><ul><li>Continuous review during and after implementation </li></ul>
    21. 23. We can outsource… <ul><li>Flaw Indicators </li></ul><ul><li>BI is only report generation and can be outsourced </li></ul><ul><li>Emphasis given to optimizing BI project costs without correlating Business Value Proposition </li></ul><ul><li>Existing service vendors saying “They can do it all…” </li></ul><ul><li>Pro-Active Measures </li></ul><ul><li>Identify the core elements which cannot be outsourced </li></ul><ul><li>Define a futuristic outsourcing strategy with an eye on Business Strategy evolution </li></ul>
    22. 24. &quot;Just Give Me a Dashboard&quot; <ul><li>Flaw Indicators </li></ul><ul><li>Business Users expecting a magic box to get short and simple data summarizations </li></ul><ul><li>Creating departmental goals which do not explode from the Enterprise goals </li></ul><ul><li>Insufficient thought & time spent in defining measurable parameters </li></ul><ul><li>Pro-Active Measures </li></ul><ul><li>Have a comprehensive Data Aggregation strategy in place </li></ul><ul><li>Peg Operation data with Business Performance Parameters </li></ul>
    23. 25. New Perspective to BI
    24. 26. Three Components of Latency
    25. 27. The Benefit of Reducing Latency
    26. 28. Strategic BI Requires Activism and Alignment <ul><li>Users and IT form teams </li></ul><ul><li>BI core to strategic planning </li></ul><ul><li>Business wins </li></ul><ul><li>Right technology and products selected </li></ul><ul><li>BI competency center emerges </li></ul><ul><li>IT-induced solutions may or may not meet user requirements </li></ul><ul><li>Users fail to use IT-provided solutions </li></ul><ul><li>Tech. vendors prevail </li></ul><ul><li>Limited or no business benefits realized </li></ul><ul><li>MIS reporting is the norm </li></ul><ul><li>Inertia prevents any significant, new initiatives </li></ul><ul><li>Business is run without the benefit of complete perspective </li></ul><ul><li>Users source applications </li></ul><ul><li>Infrastructure issues arise </li></ul><ul><li>Scale, integration and manageability are compromised </li></ul><ul><li>Application vendors prevail </li></ul><ul><li>IT as a utility, not a partner </li></ul>User BI Activism IT BI Activism High High Low
    27. 29. Methodology: Strategic BI Applications Construct 1. Definition 2. Data Identification and Preparation 3. Tool Evaluation/ Selection 4. Develop, Implement, Train Consume 5. Discovery and Exploration 7. Develop Decision Alternatives 6. Access, Monitor, Analyze Facts 8. Share and Collaborate 9. Effect Change Majority of construction effort
    28. 30. Business Intelligence – Getting it Right… E N T E R P R I S E C U L T U R E I T I N F R A S T R U C T U R E Enterprise -wide BI Strategy Business Strategy Business Data Sanctity Business User Agendas Business Data Accountability Business Metrics Business User Involvement Business Intelligence