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Matija Kopic - Farmeron - Croatia - Cows in the Cloud - Stanford Engineering - Feb 10 2014

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Talk by Matija Kopic, CEO & Co-Founder, Farmeron, Osijek, Croatia - at Stanford Engineering School, Feb 10 2014

Published in: Technology, Travel, Business

Matija Kopic - Farmeron - Croatia - Cows in the Cloud - Stanford Engineering - Feb 10 2014

  1. 1. Cows in the Cloud Matija Kopic, CEO @matijakopic Stanford University European Entrepreneurship & Innovation February 10th 2014
  2. 2. City of Dubrovnik
  3. 3. Plitvice lakes
  4. 4. Roman Amphitheater in Pula
  5. 5. What’s the mission? Farmeron is an enterprise SaaS platform, helping dairy and cattle producers become the very best – by giving them tools for business decision making and decision effects tracking.
  6. 6. What’s the mission? ... Charging per Cow per month!
  7. 7. What’s the problem? More than ever before, farmers need help with managing their resources – and data is key to success How increasing conception rate affects my business? What if corn goes up a dollar? What’s the impact? How will my operation project out 6 months? 18 months? 3 years? What if I get cows to eat another pound of dry matter? Is benchmarking against other farms valuable?
  8. 8. Where’s the market going? Source: http://csironewsblog.com/
  9. 9. The cows are out there 1.4bn World 100M U.S. $4 - $7 /cow /year Source: http://csironewsblog.com/
  10. 10. State of the Art – Markets and Customers Hundreds of thousands of cows
  11. 11. State of the Art – Markets and Customers
  12. 12. Farmeron UI: herd task management tool
  13. 13. Example of automated data analysis
  14. 14. Kapelna, Croatia – where it all started
  15. 15. Spent first months on a farm = first issues Marko, my co-founder, is on the right
  16. 16. Got into Seedcamp and 500startups
  17. 17. Investors London Silicon Valley Silicon Valley Boston
  18. 18. Early engineering team
  19. 19. World Dairy Expo 2013
  20. 20. Dave is killing it!
  21. 21. Challenge #1: Poor farm internet access Source: http://csironewsblog.com/
  22. 22. Challenge #2: You have to go to the farm Source: http://csironewsblog.com/
  23. 23. Challenge #3: Thinking holistically Source: http://csironewsblog.com/
  24. 24. Vision: Internet of Cows Source: http://csironewsblog.com/
  25. 25. Croatian startup scene Challenges: 1. Lack of entrepreneurial spirit 2. Lack of capital 3. Exodus of bright young people Source: http://csironewsblog.com/
  26. 26. Matija Kopic / @matijakopic / matija@farmeron.com www.farmeron.com

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