Gyula Feher - Ustream - Hungary - Stanford Engineering - Mar 10 2014
1. !
European Innovation and Enterpreneurship !
at Stanford!
Gyula Fehér!
!
CTO & Founder!
gyula.feher@ustream.tv!
!
March 10 2014!
Stanford Engineering School!
2. Our mission is to
empower
businesses and
societies to be
more transparent,
more productive
and create deeper
relationships
through the power
of video.!
3. An introduction
of Ustream!
!
§ 2 billion hours viewed!
§ Average 25 minutes viewed
per video!
§ 80 million users!
§ 2013 Best Live Video Platform!
4. An introduction
of Ustream!
!
§ 2 billion hours viewed!
§ Average 25 minutes viewed
per video!
§ 80 million users!
§ 2013 Best Live Video Platform!
6. Ustream today!
!
§ Founded in Dec 2006!
§ 80 million users per month!
§ 250 employees (110 in
Hungary)!
§ 60 million USD investment
(Angel, Series A and B)!
San Francisco!
Los Angeles!
Budapest!
Seoul!
Tokyo!
12. Key milestones & business model!
2008! 2009! 2010! 2011! 2013!2007! 2012!
let’s find our
users first
and then we
will figure out!
let’s put
some Google
ads on it!
do prerolls,
too!!
users are
willing to pay
for ad-free!
users are
willing to pay
for more
features, too!
Focus on SaaS
business line!
Angel round!
!
Series A!
!
Series B!
!
SaaS!
first attempt!
Obama!
Inaguration!
First live show !
on mobile!
Occupy WS!
citizen journalism!
Sony PS4!
global announcement!
1.5% of the internet!
Apple keynote!
more viewers than!
CNN, HLN, and !
CNBC combined!
Russian!
protests!
SaaS!
Rethink, keeping!
It simple!
!
13. Our business
model!
!
§ Freemium / CSR!
§ Pro broadcasting !
§ SaaS / Enterprise focus!
§ Major model change in 2012!
! 2011! 2012! 2013!
SAAS! ADS!
14. Market space
and size!
!
§ Rapidly Growing TAM!
§ $13.5B Total Market!
§ Video Marketing Tools : $5.9B!
§ Online Video Platforms: $7.6B! $1.6B! $2.1B! $2.8B! $3.5B!
$4.2B!
$5.0B!
$5.9B!$2.3B!
$2.5B!
$3.5B!
$4.1B!
$5.8B!
$6.6B!
$7.6B!
2011! 2012! 2013! 2014! 2015! 2016! 2017!
Marketing tools!
Video Platforms!
15. Life at Ustream Hungary!
!
§ ‘A piece of Silicon Valley’!
§ Inspirational environment!
§ Mixture of open and breakout spaces!
§ Home of hackathons, meetups and networking events!
!
19. The Ustream
Cloud!
!
There is a wide range of video streaming
platform offerings, but few with fully owned
proprietary technology and infrastructure.!
!
We do not have black boxes at Ustream –
our streaming architecture is built from
scratch from ingest to delivery, and we
have complete control over what happens
inside.!
UMS UHS UHLS UTCP UCDN
Startup atmosphere !
in Budapest!
!
§ Growing attention and ecosystem!
§ Resources!
§ Successful examples!
§ Atmosphere!
§ Great expert knowledge, restricted experience!
§ Steep learning curve!
!