Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
CORPORATE
VENTURING
CORPORATE
VENTURING
- toolkit -
16
WWW.BUNDL.COM
tools for
disruptive innovation
40% of companies will be dead in 10 years
said ex-Cisco CEO John Chambers in 2015
Everybody’s talking about staying ahead
of the game, but…
How fast is the business landscape really changing?
LET’S HAVE A LOOK…
Technology feels like it’s accelerating,
because it actually is
1600 1700 1800 1900 20001650 1750 1850 1950 2050
Printing ...
Exists for 9 years
3.1 million rooms
$30 billion market cap
active in 191 countries
Exists for 60 years
1.1 million rooms
...
1937 2009
active in 70 countries
Exists for 8 years
1 million rides/day
$70 billion market cap
Exists for 80 years
0.85 mi...
Pokémon GO was downloaded 130 million times,
with a revenue of $206.5 million
In 1 month…
Market leader
1998
Profits nosedive 30%
2009
Market leader
1999
Bankruptcy
2012
The increasing speed of change made it har...
andreas@bundl.com
Want to team up and tackle new markets together?
Reach out to Andreas and get our conversation started!
...
Age
MarketCap
5025
$25B
$50B
$75B
$100B
$200B
$300B
$400B
$500B
75 100 125
The new kids in town are more than just a hype
DATE OF $1B VALUATION OF PRIVATE UNICORN SINCE 2011
And they are only disrupting further
2011 2012 2013 2014 2015 2016 2017
Pretty fast, huh?
“In the new world, it is not the big fish which eats the
small fish, it’s the fast fish which eats the slow fish.”
The Customer Of Tomorrow is your new CEO
So now what?
How can corporations be pro-active?
Corporate dinosaurs avoid extinction
by corporate venturing, to hunt for startup unicorns
61.7% of the unicorns mentioned by the Wall Street
Journal under the Billion Dollar Startup Club have raised
funds from at...
Corporate venture initiatives are
popping up everywhere
There are about 1,300 corporate
venture units out there, almost
do...
Niche market venture units are rising, even in traditional
non-technology industries
BEER SPIRITS ENTERTAINMENT TRAVEL AUT...
So what does corporate venturing mean?
Corporate venturing can take many forms.
At its most basic, it can be purely a financial investment with a
larger company ...
Why use corporate venturing?
As a corporate venture, your
small team is able to steer
their course with more
freedom, act quickly and
more independentl...
The opportunity to operate freely
also allows for new core businesses.
Knowing that the average lifespan of
a company in t...
When scouting for the future and
discovering new options, you are
forced to gradually learn about new
and emerging markets...
Venture investing is in essence risky,
but the greatest risk is not to invest
at all.
Launching new ventures to the
market...
The entrepreneurialism and the
pioneering spirit that prevails in
young technology firms helps to
stimulate a unique innov...
Read more about ‘Why Corporate Venturing is Key for Innovation’
on our Blog!
KICKSTART YOUR VENTURE
How does a company ‘do’ corporate venturing ?
There are many ways to get engaged in ventures
CORPORATE
VENTURING
- toolkit -
Let’s highlight the most common types
CORPORATE
VENTURING
- toolkit -
Sweden’s biggest phone carrier TeliaSonera’s interest
was a joint partnership in innovation with Spotify.
01
In 2014, rais...
Why? The answer is probably user growth. Over 500
million people used WhatsApp monthly at the time and
added more than 1 m...
03
CORPORATE ACCELERATOR
Accelerators offer highly structured programs that typically last no more than three
months. Thes...
Jaunt announced that it has licensed Disney Research's cutting-
edge VR video technology and will be collaborating with Di...
04
CORPORATE INCUBATOR
This includes mentoring and value-added services to support
entrepreneurs building viable, market-r...
In-house incubators function as startups within a corporate setting. Teams of
intrapreneurs convene for short projects, du...
Bundl is a venture development studio teaming up with
corporates to create new ventures from scratch and
tackle new market...
"Adidas go lets your energy level control the music that plays during
your run, so you're always in control. For the first...
VENTURE
DEVELOPMENT
INCUBATOR
ACCELERATOR CVC
INVESTMENT
M&A
STRATEGIC
PARTNERSHIP
INNOVATION
PROJECTS
CURRENT
MARKETS
NEA...
Read more about ‘How to do Corporate Venturing’
on our Blog!
KICKSTART YOUR VENTURE
CORPORATE
VENTURING
- toolkit -
And here are the other types of corporate ventures
07
HACKATHON
The goal of the hackathon is to discover and explore how digital technology can help
grow and further reinfor...
Check out our Disruption Derby
The perfect hackathon formula to disrupt your industry
KICKSTART YOUR VENTURE
08
ACQUI-HIRE
Acqui-hiring is the process of acquiring a company to recruit its
employees, without necessarily showing an ...
09 A means to grant startups access to resources while the established
corporations get closer to the entrepreneurial ecos...
On behalf of corporates, x3Fab creates and delivers
digital startups with their team, in their offices, with
their methods...
“The entrepreneurs-in-residence play an important role in Target’s overall innovation portfolio.
West, Greg and David are ...
This unique competition is organized by SevenVentures, the venture
capital arm of European media giant ProSiebenSat.1. Wit...
SCOUTING MISSION
The established company
appoints an individual within a
given industry to scope out
innovation opportunit...
More insights on how to choose from the Venturing Toolkit
ECOSYSTEM INNOVATION
VENTURE
DEVELOPMENT
STRATEGIC
PARTNERSHIPS
CULTURE NEW MARKETS
EVENTS
Creating a platform for
startup...
Read more about ‘Choosing the right Venturing Tool’
on our Blog!
KICKSTART YOUR VENTURE
How do these ventures work within the organization?
A corporate spin-off, also known as a spin-out, or starburst, is a type of corporate
action where a company "splits off" a...
YOU CAN SPIN IN
Spin-ins develop technology and products that are aligned with the objectives of the
parent firm while mai...
A spin-along is a combination of a spin-off and a spin-in. Spin-alongs ‘spin out’ non-
core activities but still get domin...
andreas@bundl.com
Questions?
Or want to book a lecture around this topic?
KICKSTART YOUR VENTURE
More about us?
or
SUBSCRI...
Upcoming SlideShare
Loading in …5
×

Corporate Venturing - 16 Tools for Disruptive Innovation

10,366 views

Published on

Discover the meaning behind 'corporate venturing' and its effect on today's business landscape. Bundl will define and give examples of the 16 types found in our Corporate Venturing Toolkit.

To get started on your own venture or with any questions regarding the presentation, visit www.bundl.com


Download our deck for a full-resolution version of this presentation.

Published in: Business

Corporate Venturing - 16 Tools for Disruptive Innovation

  1. 1. CORPORATE VENTURING CORPORATE VENTURING - toolkit - 16 WWW.BUNDL.COM tools for disruptive innovation
  2. 2. 40% of companies will be dead in 10 years said ex-Cisco CEO John Chambers in 2015
  3. 3. Everybody’s talking about staying ahead of the game, but…
  4. 4. How fast is the business landscape really changing? LET’S HAVE A LOOK…
  5. 5. Technology feels like it’s accelerating, because it actually is 1600 1700 1800 1900 20001650 1750 1850 1950 2050 Printing Press 1st Driverless Car First 3D Chip Microprocessor Wordprocessor MS-DOS Apple Macintosh Windows WWW Cell Phones Hybrid Cars Google Youtube iPad 3D Movies DVDs Telegraph Man on Moon Car Telephone Light BulbSteam EngineTelescope
  6. 6. Exists for 9 years 3.1 million rooms $30 billion market cap active in 191 countries Exists for 60 years 1.1 million rooms $17.8 billion market cap active in 110 countries 2008 Airbnb started from scratch and has now reached double the market cap of Marriott, with triple the amount of rooms In 9 years…
  7. 7. 1937 2009 active in 70 countries Exists for 8 years 1 million rides/day $70 billion market cap Exists for 80 years 0.85 million units/day $74 billion market cap active in 110 countries Uber reached approximately the same market cap as Volkswagen without owning a single car In 8 years…
  8. 8. Pokémon GO was downloaded 130 million times, with a revenue of $206.5 million In 1 month…
  9. 9. Market leader 1998 Profits nosedive 30% 2009 Market leader 1999 Bankruptcy 2012 The increasing speed of change made it hard for some established dinosaurs to keep up
  10. 10. andreas@bundl.com Want to team up and tackle new markets together? Reach out to Andreas and get our conversation started! KICKSTART YOUR VENTURE
  11. 11. Age MarketCap 5025 $25B $50B $75B $100B $200B $300B $400B $500B 75 100 125 The new kids in town are more than just a hype
  12. 12. DATE OF $1B VALUATION OF PRIVATE UNICORN SINCE 2011 And they are only disrupting further 2011 2012 2013 2014 2015 2016 2017
  13. 13. Pretty fast, huh?
  14. 14. “In the new world, it is not the big fish which eats the small fish, it’s the fast fish which eats the slow fish.”
  15. 15. The Customer Of Tomorrow is your new CEO
  16. 16. So now what?
  17. 17. How can corporations be pro-active?
  18. 18. Corporate dinosaurs avoid extinction by corporate venturing, to hunt for startup unicorns
  19. 19. 61.7% of the unicorns mentioned by the Wall Street Journal under the Billion Dollar Startup Club have raised funds from at least one corporate (not including investment firms and banks)
  20. 20. Corporate venture initiatives are popping up everywhere There are about 1,300 corporate venture units out there, almost double the amount of 6 years ago
  21. 21. Niche market venture units are rising, even in traditional non-technology industries BEER SPIRITS ENTERTAINMENT TRAVEL AUTOMOTIVE
  22. 22. So what does corporate venturing mean?
  23. 23. Corporate venturing can take many forms. At its most basic, it can be purely a financial investment with a larger company taking an equity stake in a smaller company This is most often done through a separate fund being set up specifically to invest in startup and growth companies, done in the same way as traditional venture capital firms
  24. 24. Why use corporate venturing?
  25. 25. As a corporate venture, your small team is able to steer their course with more freedom, act quickly and more independently, and experiment with the opportunities ahead. SPEED
  26. 26. The opportunity to operate freely also allows for new core businesses. Knowing that the average lifespan of a company in the S&P 500 index has decreased from 61 years in 1958 to just 18 years today, it is never a bad idea to start exploring alternate options of future growth. NEW CORE BUSINESS POTENTIAL
  27. 27. When scouting for the future and discovering new options, you are forced to gradually learn about new and emerging markets. A wider market window is simply more ground to cover, requiring your employees to broaden their vision and gain new insights that can also be applied to your current market. A WINDOW ON THE MARKET
  28. 28. Venture investing is in essence risky, but the greatest risk is not to invest at all. Launching new ventures to the market goes faster, spreads risk and leaves room for error. Yet the reward, finding an idea or concept that speaks to the consumer, remains. RISK MITIGATION RISK
  29. 29. The entrepreneurialism and the pioneering spirit that prevails in young technology firms helps to stimulate a unique innovation culture and to incorporate external intelligence. CULTURE
  30. 30. Read more about ‘Why Corporate Venturing is Key for Innovation’ on our Blog! KICKSTART YOUR VENTURE
  31. 31. How does a company ‘do’ corporate venturing ?
  32. 32. There are many ways to get engaged in ventures CORPORATE VENTURING - toolkit -
  33. 33. Let’s highlight the most common types CORPORATE VENTURING - toolkit -
  34. 34. Sweden’s biggest phone carrier TeliaSonera’s interest was a joint partnership in innovation with Spotify. 01 In 2014, raised $115 million from for a 1.4 percent stake CORPORATE VENTURE CAPITAL Corporations use direct equity investments to target startups of strategic interest.
  35. 35. Why? The answer is probably user growth. Over 500 million people used WhatsApp monthly at the time and added more than 1 million users per day. 02 Established firms purchase startups or young companies and their commercial- ready products in order to access new technologies or markets.  MERGERS & ACQUISITIONS acquired for 19 billion $In 2014,
  36. 36. 03 CORPORATE ACCELERATOR Accelerators offer highly structured programs that typically last no more than three months. These programs provide startups that do not yet have proven products or services with the facilities, resources, and expertise needed to speed their product development and time to market. The 3 year old AI technology startup joined the 6-month virtual program. In 2016, MasterCard has partnered with Rainbird to implement the latter's artificial intelligence technology. 6-month programIn 2015, was the only British company selected for the
  37. 37. Jaunt announced that it has licensed Disney Research's cutting- edge VR video technology and will be collaborating with Disney Research to integrate it into Jaunt's Cloud Services. These partnerships offer the same advantages of regular corporate accelerator programs, but are run in partnership with external parties that have the blueprints for the program. CORPORATE ACCELERATOR PARTNERSHIP was presented at the demo day of the powered byIn 2016, 03B
  38. 38. 04 CORPORATE INCUBATOR This includes mentoring and value-added services to support entrepreneurs building viable, market-ready ideas. A corporate incubator starts even before the idea is created. The startup's success is a win for Coca-Cola as an investor, gives them access to new markets, and lets them leverage their assets in new ways. empowers startups from scratch to scale-up, like
  39. 39. In-house incubators function as startups within a corporate setting. Teams of intrapreneurs convene for short projects, during which they rapidly prototype new products or services to test a minimum viable product by the end of the project. In- house incubators do not involve the R&D department. IN-HOUSE INCUBATOR “Area 120 is a new approach, part incubator, part new take on the spirit of the 20% time program,” said CEO Sundar Pichai. Right now, is setting up AREA 120 to birth companies from intrapreneurs B04
  40. 40. Bundl is a venture development studio teaming up with corporates to create new ventures from scratch and tackle new markets together. 05 VENTURE DEVELOPMENT STUDIO A venture development studio, startup studio, company builder or venture builder, is a structure that creates repeat startups based on shared resources and a multidisciplinary team. It provides Startup as a Service (SaaS). created and launchedAt the end of 2016, with an undisclosed consumer bank
  41. 41. "Adidas go lets your energy level control the music that plays during your run, so you're always in control. For the first time, instead of runners listening to music, music will listen to runners,” said Adrian Leek, General Manager of Adidas Running. 06 STRATEGIC PARTNERSHIP Alliances between established corporations and startups can take many forms, including the co-development of products and services. partnered withIn 2015, to launch
  42. 42. VENTURE DEVELOPMENT INCUBATOR ACCELERATOR CVC INVESTMENT M&A STRATEGIC PARTNERSHIP INNOVATION PROJECTS CURRENT MARKETS NEARBY MARKETS NEW MARKETS WHAT’S THE INNOVATION SPEED YOU CAN MAKE IN 2 YEARS?
  43. 43. Read more about ‘How to do Corporate Venturing’ on our Blog! KICKSTART YOUR VENTURE
  44. 44. CORPORATE VENTURING - toolkit - And here are the other types of corporate ventures
  45. 45. 07 HACKATHON The goal of the hackathon is to discover and explore how digital technology can help grow and further reinforce a sense of community and belonging that transcends location, providing a meaningful shared football fan experience for everyone. A focused workshop where software developers come together to collaboratively find technological solutions to a corporate innovation challenge. On February 10th 2017, kicked off to discover new football fan experiences
  46. 46. Check out our Disruption Derby The perfect hackathon formula to disrupt your industry KICKSTART YOUR VENTURE
  47. 47. 08 ACQUI-HIRE Acqui-hiring is the process of acquiring a company to recruit its employees, without necessarily showing an interest in its products and services—or their continued operation. “We have always focused on hiring smart, talented engineers. Their entrepreneurial spirit and desire to make an impact makes them great additions to Facebook,” says Facebooker Phillip Su. acqui-hired the British firmIn 2013, for certain assets and employees
  48. 48. 09 A means to grant startups access to resources while the established corporations get closer to the entrepreneurial ecosystem. SHARING RESOURCES A co-working space like Co.Station’s is a good example of sharing resources with startups. The goal is stimulating entrepreneurship and providing the startup/scale-up community with the tools to innovate & grow. launched its second to boost and access the digital ecosystem in BelgiumIn 2016,
  49. 49. On behalf of corporates, x3Fab creates and delivers digital startups with their team, in their offices, with their methods and their control over capital. 10 This structure lets development studios use their own external team to carry out venture projects on behalf of a third party, individual or company. EXCUBATOR In 2016, launched as an excubator for corporate ideas
  50. 50. “The entrepreneurs-in-residence play an important role in Target’s overall innovation portfolio. West, Greg and David are building new businesses inside Target in a way that’s never been done before and we think there’s massive potential to grow by working differently,” said Target’s Chief Strategy and Innovation Officer Casey Carl. 11 ENTREPRENEUR-IN-RESIDENCE An Entrepreneur-In-Residence is an informal and usually temporary position at the corporate venture capital arm of the company. EIRs introduce organizations to new business models, technologies, and strategic partnership opportunities. EIRs build bridges into the startup community. turned to West Stringfellow and 2 others as entrepreneurs-in-residenceIn 2015,
  51. 51. This unique competition is organized by SevenVentures, the venture capital arm of European media giant ProSiebenSat.1. With the backing of its parent company, SevenVentures is able to provide millions of euros worth of media to the winners of the pitch day. 12 CHALLENGE PRIZE An open competition that focuses on a specific issue, offering an incentive to field innovators to develop the best solution. Since 2009, has organised its annual competition for start-ups
  52. 52. SCOUTING MISSION The established company appoints an individual within a given industry to scope out innovation opportunities in alignment with the corporate strategy. 13 1 EMPLOYEE JURORS/MENTORING These team members participate in startup competitions to spot emerging technologies or business models early. 14 LICENSING This enables corporations to apply innovations developed by startups to new markets, industry sectors and customer segments. 16 CORPORATE UNIVERSITY PARTNERSHIPS Collaborations between corporate R&D departments and university researchers to find promising ideas for further development and investigation. 15
  53. 53. More insights on how to choose from the Venturing Toolkit
  54. 54. ECOSYSTEM INNOVATION VENTURE DEVELOPMENT STRATEGIC PARTNERSHIPS CULTURE NEW MARKETS EVENTS Creating a platform for startup engagement SHARING RESOURCES Entrepreneur-In-Residence, Corporate University Partnership ACCELERATORS Corporate & Partnership INCUBATORS Corporate, Inhouse & Excubator CVC INVESTMENT 01 02 03 04 05 06 OTHERS MERGERS & ACQUISITIONS M&A, Acqui-Hire Rejuvenate corporate culture For current or nearby markets For new sectors or target groups Hackathon, Challenge Prize, Scouting Mission CorporateVenturingTools Corporate Objectives Most recommended Recommended Least recommended
  55. 55. Read more about ‘Choosing the right Venturing Tool’ on our Blog! KICKSTART YOUR VENTURE
  56. 56. How do these ventures work within the organization?
  57. 57. A corporate spin-off, also known as a spin-out, or starburst, is a type of corporate action where a company "splits off" a section as a separate business. Either the unit or operation of the startup company does not fit in with the existing market, or the aim is to unlock value for shareholders. YOU CAN SPIN OFF
  58. 58. YOU CAN SPIN IN Spin-ins develop technology and products that are aligned with the objectives of the parent firm while maintaining activities on a separate balance sheet. If the startup meets a desired milestone, it is absorbed by, or spins into, the mother firm.
  59. 59. A spin-along is a combination of a spin-off and a spin-in. Spin-alongs ‘spin out’ non- core activities but still get dominant control from the parent company. It offers the company the opportunity to externalize innovation activities that don’t match the existing business. OR YOU CAN SPIN ALONG
  60. 60. andreas@bundl.com Questions? Or want to book a lecture around this topic? KICKSTART YOUR VENTURE More about us? or SUBSCRIBE TO OUR NEWSLETTER

×