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BLG101: Introduction to Blogging

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BLG101: Introduction to Blogging

  1. 1. + BLG101: Introduction to Blogging Buket Kısmet Şal April 28, 2014
  2. 2. + What is a blog? A website or web page on which an individual records opinions, links to other sites, etc. on a regular basis.
  3. 3. + Some numbers on blogging
  4. 4. + Blog Types  Hobbyists  Blogs as a hobby  Mostly personal posts  Full Time Bloggers  Trying to make money of blogging  Half-time Bloggers  Create additional income  Support their professional career  Corporate  Present services / products  Managed by “Social Media experts”
  5. 5. + Blog Topics Technology, 21% General, 20 % Politics, 19 % Other, 17% Personal, 9 % Gossip, 8% News, 6%
  6. 6. + Making money with blogging  Easiest way: Write blogs for someone else  With your blog:  Online advertisements and banners  Sponsored blog posts  Some well known blogs earn significant money  Huffington Post ($2.5M)  Mashable ($500K)
  7. 7. + How to start a blog… 1. Start with deciding on what to blog about 2. Decide on the blog name 3. Decide on the address and platform  Blogger / Wordpress / Tumblr … 4. Select a theme that is relevant to your blog 5. Post your first blog entry 6. Promote your blog
  8. 8. + Part II Starting you free blog
  9. 9. + Go to www.wordpress.com & click Get Started
  10. 10. + In the next screen select your username & blog name and select “I’ll use the free address”
  11. 11. + Final steps before complete  Scroll down the page and click Create Blog button.  It is almost done!..
  12. 12. + Set the name, tagline (text right under the name) and the language of the blog
  13. 13. + Choose a theme (Note that some of the are not free!)
  14. 14. + Customize your theme if you want to…
  15. 15. + Connecting to your social accounts
  16. 16. + Choose your first blog post type
  17. 17. + Create your first blog post 
  18. 18. + Activate your account from your e- mail and you are done 
  19. 19. + Here is how it looks like at the end..
  20. 20. + Moving on… You can use yourblogname.wordpress.com/wp-admin address to manage your blog(s), change themes, share new posts or edit/delete the older ones.
  21. 21. + Not finished yet.. I want you to create a new blog using WordPress and share at least one post.. And… Promote your new blog using the hashtag #hrde525 on Twitter Who needs handouts when you have this presentation?? www.slideshare.net/buketsal

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