A guest lecture by Rebecca Topps who is a UX designer at Sigma. This lecture was presented at The university of Central Lancashire and was about about guerilla usability testing and paper prototyping.
Tasks were set for the students to do in the lecture including writing their own user testing tasks; carrying out a small usability test and re-designing a website based on their test findings.
2. What is usability?
“
Usability really just means making sure that
something works well – whether it’s a
website, a fighter jet or a revolving door.
Steve Krug
”
3. Usability is affected by:
The users - who is using the product? e.g. are they highly trained and
experienced users, or novices?
Their goals - what are the users trying to do with the product - does it
support what they want to do with it?
The context of use - where and how is the product being used?
7. Doesn’t involve Gorillas!
Guerilla user testing is a low cost
method of user testing. The term
‘guerilla’ refers to its ‘out in the
wild’ style, in the fact that it can
be conducted anywhere e.g.
cafe, library, train station etc,
essentially anywhere where
there is significant footfall.
8. Advantages
Quick and easy to
perform
Results can be fed
back into the design
process almost
immediately with no
loss of signal
You have to recruit
participants, arrange
locations and write
tests yourself
Familiarity with the
website may
introduce personal
bias
Inexpensive so can
afford multiple tests
Disadvantages
9. Recruiting participants:
Think about who your target audience is
Ask friends, family, tutors or students
Ask people at coffee shops or a public
place where your target audience will
be
(Ensure you get permission before testing
at events or public places)
Use social media to advertise for
participants
Create flyers and posters advertising for
participants
Image credit: http://www.uxbooth.com/articles/theart-of-guerilla-usability-testing/ /
10. Setting up the testing environment
You need very little resources to set up a good
testing environment.
Make sure to reserve a room that you can test in a
quiet environment without a lot of distractions.
You will need:
One laptop (or computer) with recording software
Silverback for Macs or Bandicam for Windows
A USB-mouse, for ease when people don't like using
the trackpad
Separate paper slips which include every scenario
A notepad for keeping notes during user tests
Something to drink (and to eat)
11. Planning
Book a room (e.g. Media factory meeting rooms)
Recruit participants
Schedule in times and dates with your participants
Create tasks and scenarios
Write a usability testing script
Conduct a risk assessment on your testing environment
Organise your equipment
Download usability testing recording software (Bandicam or Silverback)
Print out copies of the tasks for the user and permission forms
12. Creating usability testing tasks
Bad example:
Search for a bookcase
Good example:
You have 200+ books in your fiction collection, currently in boxes
placed around your living room.
Find a way to organise them.
13. Task 1A (15 minutes)
1. Choose a website
2. Write down 3 tasks for a usability test on the website
14. Being a facilitator
A facilitator is the person who carries out the usability test
They guide the participant through the entire test, including greeting the
person
The facilitator should listen to the participant, including asking them what
they think about the website and how they would use it when at home
Guidance on what a facilitator should say:
http://www.sensible.com/downloads/things-a-therapist-would-say.pdf
15. Task 1B (30-40 minutes)
1.
Get into pairs
2.
Choose a person in the pair to be the facilitator (and the other person will be
the participant)
3.
Facilitator conduct a usability test on the participant using the website and
tasks you created earlier (if it helps take notes of the main findings during the
test)
4.
After you have completed the usability test swap roles and carry out the
usability test again
17. A usability testing
technique which is used
to observe the human
interaction with user
interfaces even before
these interfaces are
designed and
developed
Image credit: http://usabilitygeek.com/paper-prototypingas-a-usability-testing-technique/
19. Advantages
Fast way to mock up an
interface — no coding
required
Finds a wide variety of
problems in an interface
Allows an interface to be
refined based on user
feedback before
implementation begins
A multidisciplinary team
can participate
Encourages creativity
from the product team
and users alike
Disadvantages
Does not find all classes
of problems with an
interface
Can affect the way
users interact with the
interface
Makes some
development teams
nervous because they
fear users will think it
unprofessional
Has stronger benefits in
some situations than in
others
20. POP
POP is an iPhone
application that gives
you the ability to take
photos of your paper
prototypes, make them
interactive and test the
prototype on users.
Image credit: https://popapp.in/
21. Task 2A (30 minutes)
1.
Read over your findings from the
usability test you did earlier
2.
Draw a new design for the website You can choose any pages you think
need re-designing and draw them out
using the desktop and mobile
templates provided.
Image credit: https://itunes.apple.com/gb/app/popprototyping-on-paper/id555647796
22. Task 2B (30 minutes)
1.
Use your own (or a university) phone/tablet and
download the POP application
2.
Take photos of your designs on POP
3.
Link up your designs on POP
4.
With the pairs you were in earlier, take turns to
ask the other person to click around your
prototype
Image credit: https://itunes.apple.com/gb/app/popprototyping-on-paper/id555647796
26. Useful links
Steve Krug website
Website usability testing tools
Video of a Sigma employee’s guerilla testing presentation
An article about the art of usability testing
Information from Gov.UK on guerilla usability testing
Slideshow from Silverback about guerilla testing
Slideshow explaining how to run your own guerilla usability test
27. Any questions?
Get in touch
Email: rebecca.topps@sigma.se
LinkedIn: uk.linkedin.com/in/rebeccatopps/
Twitter: @beckytopps
Editor's Notes
Usability testing is a technique used to evaluate a product (e.g. a website) by testing it on users.
However it’s not always done on websites – usability testing is used to test all forms of interactions that humans have with devices.
Brief overview of guerilla testingDoesn’t involve Gorillas- Footfall: i.e. number of peopleAfter slide: example usability test on mark (Graduate prospects)
As stated by Jakob Nielsen, 5 users should be able to identify about 85% of all usability problemsExample: visiting cake international to do guerilla testing with users on cake applications
As stated by Jakob Nielsen, 5 users should be able to identify about 85% of all usability problemsExample: visiting cake international to do guerilla testing with users on cake applications
- Create around 5 – 6 tasks which last around 45 minutes- List the main goals of the websiteBase the tasks on the website goals
Give out printed tasks to students and show example tasks on screenBrowse around the website and write tasks
After 30 minutes ask students to swap roles Rebecca give out script templates to all pairs
Brief overview of guerilla testingDoesn’t involve GorillasAfter slide: example usability test on mark (Graduate prospects)
Only show around 3-4 minutes of the video- This is how paper prototype can be done with the facilitator also acting as the ‘computer’. The computer provides the user with the related screens/features based on the users interactions
https://popapp.in/However, there are now a wide range of testing applications, including POP that allows you to create an interactive paper prototype using your sketch designs.