Apple [email_address] Friday, January 28, 2011
<ul><li>Understand  </li></ul><ul><ul><li>How Apple was created </li></ul></ul><ul><ul><li>Where it has been </li></ul></u...
Agenda <ul><li>Who </li></ul><ul><ul><li>History and Culture </li></ul></ul><ul><li>What </li></ul><ul><ul><li>Products an...
<ul><li>Email </li></ul><ul><li>[email_address] </li></ul><ul><li>View the slides anytime </li></ul><ul><li>www.slideshare...
Introduction Me
Who
<ul><li>Steve Jobs </li></ul><ul><li>Co-founder and CEO </li></ul><ul><li>Steve Wozniak </li></ul><ul><li>Co-founder </li>...
http://video.google.com/videoplay?docid=-715862862672743260#
Garage to Today
market capitalization   a measurement of size of a business enterprise (corporation) equal to the share price times the nu...
Culture
<ul><li>MacRumors </li></ul><ul><ul><li>Buying Guide  based on rumors of product refresh </li></ul></ul><ul><li>MacBreak W...
What
All products are on display for customers to use and experience New York Apple Store Traditional ‘Brick and Mortar’
www.apple.ca/store   Online Store
iTunes
Computers <ul><li>Apple II </li></ul><ul><li>1977 </li></ul><ul><li>US$1298 (with 4 KB of RAM) US$2638 (max. 48 KB of RAM)...
Macintosh 128K (1984)
Mac Mini
iMac
Mac Pro
MacBook
MacBook Pro
MacBook Air
iPod Shuffle
iPod Nano
iPod Classic
iPod Touch
iTunes
iPhone
iPhone
http://www.apple.com/ca/ipad/features/   iPad
Applications (Apps)
Apple TV, Time Capsule, Magic Mouse, more…
http://www.apple.com/macosx/what-is-macosx/   Mac OS X
App Store
http://www.apple.com/macosx/what-is-macosx/
http://www.apple.com/ilife/
Differences
<ul><li>http://www.apple.com/getamac/ads/   </li></ul>
<ul><li>iLife </li></ul><ul><li>Time Machine </li></ul><ul><li>Trial and Free Software </li></ul><ul><li>Viruses and Malwa...
Why  and why not
http://www.tuaw.com/2009/01/02/apple-market-share-tops-10-windows-share-lowest-since-tracking/ Jan 2009 http://mashable.co...
<ul><li>Simplicity </li></ul><ul><ul><li>e.g. one version of Mac OS X </li></ul></ul><ul><li>Integration </li></ul><ul><li...
<ul><li>Finding Support </li></ul><ul><ul><li>Learning curve </li></ul></ul><ul><li>Software </li></ul><ul><li>Price </li>...
http://www.apple.com/findouthow/mac/
<ul><li>Garage to Today </li></ul><ul><li>iProducts </li></ul><ul><li>Differences </li></ul><ul><li>Advantages and Disadva...
References <ul><li>MacRumors </li></ul><ul><li>www.macrumors.com   </li></ul><ul><li>The Unoffical Apple Weblog (TUAW) </l...
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Apple Overview - Jan 28

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Apple Overview - Jan 28

  1. 1. Apple [email_address] Friday, January 28, 2011
  2. 2. <ul><li>Understand </li></ul><ul><ul><li>How Apple was created </li></ul></ul><ul><ul><li>Where it has been </li></ul></ul><ul><ul><li>Where it is going </li></ul></ul><ul><li>PC vs. Mac </li></ul><ul><ul><li>What are the differences </li></ul></ul><ul><li>Terms </li></ul><ul><ul><li>e.g. Mac OS X and closed vs open system </li></ul></ul>Goals
  3. 3. Agenda <ul><li>Who </li></ul><ul><ul><li>History and Culture </li></ul></ul><ul><li>What </li></ul><ul><ul><li>Products and Differences </li></ul></ul><ul><li>Why </li></ul><ul><ul><li>Advantages and Disadvantages </li></ul></ul>
  4. 4. <ul><li>Email </li></ul><ul><li>[email_address] </li></ul><ul><li>View the slides anytime </li></ul><ul><li>www.slideshare.com/bsippel </li></ul>
  5. 5. Introduction Me
  6. 6.
  7. 7. Who
  8. 8. <ul><li>Steve Jobs </li></ul><ul><li>Co-founder and CEO </li></ul><ul><li>Steve Wozniak </li></ul><ul><li>Co-founder </li></ul>
  9. 9.
  10. 10.
  11. 11. http://video.google.com/videoplay?docid=-715862862672743260#
  12. 12. Garage to Today
  13. 13.
  14. 14. market capitalization a measurement of size of a business enterprise (corporation) equal to the share price times the number of shares outstanding of a public company
  15. 15.
  16. 16. Culture
  17. 17. <ul><li>MacRumors </li></ul><ul><ul><li>Buying Guide based on rumors of product refresh </li></ul></ul><ul><li>MacBreak Weekly </li></ul><ul><ul><li>Podcast, not focused solely on rumors but often discussed </li></ul></ul>Rumors
  18. 18. What
  19. 19. All products are on display for customers to use and experience New York Apple Store Traditional ‘Brick and Mortar’
  20. 20. www.apple.ca/store Online Store
  21. 21. iTunes
  22. 22. Computers <ul><li>Apple II </li></ul><ul><li>1977 </li></ul><ul><li>US$1298 (with 4 KB of RAM) US$2638 (max. 48 KB of RAM). </li></ul>4 KB of RAM 4 GB of RAM 1000 KB = 1 MB 1000 MB = 1 GB 1 million time increase http://en.wikipedia.org/wiki/Apple_II_series
  23. 23. Macintosh 128K (1984)
  24. 24. Mac Mini
  25. 25. iMac
  26. 26. Mac Pro
  27. 27. MacBook
  28. 28. MacBook Pro
  29. 29. MacBook Air
  30. 30. iPod Shuffle
  31. 31. iPod Nano
  32. 32. iPod Classic
  33. 33. iPod Touch
  34. 34. iTunes
  35. 35. iPhone
  36. 36. iPhone
  37. 37. http://www.apple.com/ca/ipad/features/ iPad
  38. 38. Applications (Apps)
  39. 39. Apple TV, Time Capsule, Magic Mouse, more…
  40. 40. http://www.apple.com/macosx/what-is-macosx/ Mac OS X
  41. 41. App Store
  42. 42. http://www.apple.com/macosx/what-is-macosx/
  43. 43. http://www.apple.com/ilife/
  44. 44. Differences
  45. 45. <ul><li>http://www.apple.com/getamac/ads/ </li></ul>
  46. 46.
  47. 47.
  48. 48.
  49. 49.
  50. 50. <ul><li>iLife </li></ul><ul><li>Time Machine </li></ul><ul><li>Trial and Free Software </li></ul><ul><li>Viruses and Malware </li></ul>Price Compare
  51. 51. Why and why not
  52. 52. http://www.tuaw.com/2009/01/02/apple-market-share-tops-10-windows-share-lowest-since-tracking/ Jan 2009 http://mashable.com/2010/02/09/android-iphone-market-share/
  53. 53. <ul><li>Simplicity </li></ul><ul><ul><li>e.g. one version of Mac OS X </li></ul></ul><ul><li>Integration </li></ul><ul><li>Closed vs. Open </li></ul><ul><ul><li>Apple ecosystem </li></ul></ul>Advantages
  54. 54. <ul><li>Finding Support </li></ul><ul><ul><li>Learning curve </li></ul></ul><ul><li>Software </li></ul><ul><li>Price </li></ul><ul><ul><li>Pure price vs. value </li></ul></ul>Disadvantages
  55. 55. http://www.apple.com/findouthow/mac/
  56. 56. <ul><li>Garage to Today </li></ul><ul><li>iProducts </li></ul><ul><li>Differences </li></ul><ul><li>Advantages and Disadvantages </li></ul>Summary [email_address]
  57. 57. References <ul><li>MacRumors </li></ul><ul><li>www.macrumors.com </li></ul><ul><li>The Unoffical Apple Weblog (TUAW) </li></ul><ul><li>www.tuaw.com </li></ul><ul><li>MacBreak Weekly </li></ul><ul><li>http://www.twit.tv/mbw </li></ul><ul><li>Timeline of Apple Products http://en.wikipedia.org/wiki/Timeline_of_Apple_products </li></ul><ul><li>Apple.com </li></ul><ul><li>Find Out How http://www.apple.com/findouthow/mac/ </li></ul><ul><li>Switching 101 http://www.apple.com/support/switch101/ </li></ul><ul><li>Mac 101 http://www.apple.com/support/mac101/ </li></ul><ul><li>Audiobook: The Second Coming of Steve Jobs </li></ul>

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