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Ben Scofield / @bscofieldD8 / 5 Feb 2011Ship It
http://dukenukemforever.com
PREMATUREOPTIMIZATION
if PREMATUREOPTIMIZATION is the root of all evil
thenPERFECTIONISM is the trunk
PRODUCT DESIGN
focused reusableTHINK SMALL evolvable launchable
BUILD the MVP
UX & VISUAL DESIGN
SKETCH firsthttp://www.viget.com/inspire/book-re...
design ITERATIVELYhttp://www.viget.com/inspire/book-review-giveaway-the-geometry-of-design/
DEVELOPMENT
trackPROGRESS
deliverREGULARLY
DELIVERYhttp://dribbble.com
shipEARLY shipOFTEN
make itPAINLESS
deliverCONTINUOUSLY
RECAP
LOWER theBARRIER
BUILD theHABIT
showPROGRESS
takeBABY STEPS
ITERATE
ITERATE
ITERATE win
Ben Scofield / @bscofieldD8 / 5 Feb 2011Shipped. http://spkr8.com/t/5515 http://be...
Ship It
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Ship It

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The second most important thing you can do is ship something good. The most important thing you can do? Ship something. I love testing and performance optimization and pixel tweaking as much as the next person, but if you never ship then you might as well have never started.

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Ship It

  1. 1. Ben Scofield / @bscofieldD8 / 5 Feb 2011Ship It
  2. 2. http://dukenukemforever.com
  3. 3. PREMATUREOPTIMIZATION
  4. 4. if PREMATUREOPTIMIZATION is the root of all evil
  5. 5. thenPERFECTIONISM is the trunk
  6. 6. PRODUCT DESIGN
  7. 7. focused reusableTHINK SMALL evolvable launchable
  8. 8. BUILD the MVP
  9. 9. UX & VISUAL DESIGN
  10. 10. SKETCH firsthttp://www.viget.com/inspire/book-review-giveaway-the-geometry-of-design/
  11. 11. design ITERATIVELYhttp://www.viget.com/inspire/book-review-giveaway-the-geometry-of-design/
  12. 12. DEVELOPMENT
  13. 13. trackPROGRESS
  14. 14. deliverREGULARLY
  15. 15. DELIVERYhttp://dribbble.com
  16. 16. shipEARLY shipOFTEN
  17. 17. make itPAINLESS
  18. 18. deliverCONTINUOUSLY
  19. 19. RECAP
  20. 20. LOWER theBARRIER
  21. 21. BUILD theHABIT
  22. 22. showPROGRESS
  23. 23. takeBABY STEPS
  24. 24. ITERATE
  25. 25. ITERATE
  26. 26. ITERATE win
  27. 27. Ben Scofield / @bscofieldD8 / 5 Feb 2011Shipped. http://spkr8.com/t/5515 http://benscofield.comThanks! http://heroku.com

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