Twitter: Mastering the basics


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Covering the what, why & how of using Twitter.

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Twitter: Mastering the basics

  1. 1. twitter: MASTERING THE BASICS
  2. 2. What is Twitter?Why use it?How do you do it?
  3. 3. What is Twitter?
  4. 4. a new form of online communicationone to many one to one
  5. 5. side by side communication
  6. 6. ...a new way of listening
  7. 7. leaders jokers lurkers connectors Twitter = big house party
  8. 8. Why use Twitter?
  9. 9. more than tweeting what your cat had for breakfast to the world…
  10. 10. Maybe you like rap?
  11. 11. astronauts?
  12. 12. technology?
  13. 13. …or just a few jokes
  14. 14. From 47 responses: the topthree reasons for using Twitter…
  15. 15. 1. learning2. connections3. crowd-sourcing
  16. 16. How do I use Twitter?
  17. 17. Sign upSigning up for an account takes just a few minutesDress code: To help people recognize and trust your account,fill out your profile completely and include a picture
  18. 18. Now that you’re all dressed up with somewhere to go. Say hi. Hey all…
  19. 19. You probably already know one or two people at the house party… @Oprah @jacquelinepage @bryonycole @aplusk @darrenwhitelaw @CocaCola
  20. 20. To find people talking aboutinteresting topics:search.twitter.comLook at listsWho are other people followingand talking to?
  21. 21. Want to know who to follow? Ask the people around you.Hi _________ I like rappers/Italian food/travel.Who should I follow on Twitter?cc @bryonycole
  22. 22. What should I tweet?tips / links / thoughts / experiences / respond to questionssay hi / respond to comments / praise / complaints / jokes
  23. 23. A tweet can be more than words…
  24. 24. Don’t forget to reply when people start talking to you.@ ons menti
  25. 25. Retweets
  26. 26. I just heard that Apple is releasing a new Internet in November!
  27. 27. Type ‘RT’ or hit the RT @ smugexpert I just heard that Apple is releasing a new retweet Internet in November! buttonYou ‘retweet’
  28. 28. FYI, anyone attending/following tonight’s #followfriday people I Melbourne event, the hashtag is #melbevent think are worth following on TwitterHashtags
  29. 29. keytake-aways 1.Listen for comments about you 2.Respond to comments and queries 3.Ask questions
  30. 30. Post links to things people would find Glossary of terms interesting• To follow somebody is to subscribe to their messages• A tweet is an individual message• A DM or direct message is a private message on Twitter• RT or retweet is to repost a valuable message from somebody else on Twitter and give them credit• Trending topics are the most-discussed terms on Twitter at any given moment
  31. 31. Use a friendly, casual toneDon’t spam people • @ username is a public message to or about an individual on Twitter • A hashtag—the # symbol followed by a term and included in tweets—is a way of categorizing all the posts on a topic • Shortened URLs. To fit links into the short messages, use or other link-shorterners to shrinks URLs down Retweet messages you would like to share
  32. 32. Thanks!@bryonycole