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Source the right inventory, manage your distribution channels, prove your marketing works and grow your upsell revenues
Travel companies are always striving for growth whilst driving down their costs. Find out about revenue-generating tactics you can immediately employ to sell more to your digitally evolving consumer in a cost-effective, highly scalable, and fast way.
Analyze how your customer profile is evolving – know where they are spending their time, understand their respective purchasing patterns, and learn to adapt your product offering accordingly
Get a handle on what lucrative new product offerings exist in the new, always-connected consumer journey
Optimize your purchase funnel: Explore ways of differentiating your product online in order to ensure that you are still optimally turning ‘lookers’ into ‘bookers’
Learn how to tally real-time hotel inventory and pricing with marketing campaigns to satisfy consumer demand for up-to-the-minute information, and capitalize on rapidly evolving market conditions
Explore the increasing value of the North American business traveller and tap into current lingo and labels, including the ‘staycation’ and ‘bus-cation’