8 Great Ways An Outbound Call Center Can Improve Sales

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8 Great Ways an Outbound Call Center Can Improve Sales

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  • Hi…I’m Barry Rosen. Thanks for viewing this presentation on 8 Great Ways an Outbound Call Center Can Improve Your Sales. High performing sales organizations have many types of interaction with their customers and prospects. Done well, these interactions work together to make sales and customer retention efforts effective and efficient. To help our clients, we at the Pursuit Group developed an outbound call center program. Here are eight ways such a program can be used to improve sales at your organization.
  • 8 Great Ways An Outbound Call Center Can Improve Sales

    1. 1. 8 Great Ways an Outbound Call Center Can Improve Sales Barry Rosen The Pursuit Group, Inc.
    2. 2. 1. Research leads <ul><li>Basic Information </li></ul><ul><ul><li>Names, addresses, locations </li></ul></ul><ul><li>Qualifying Information </li></ul><ul><ul><li>Specific to your interests </li></ul></ul>
    3. 3. 2. Pre-qualify leads Defined Issues High Priority
    4. 4. 3. Follow up a trigger event <ul><li>Download white paper </li></ul><ul><li>Click through newsletter, e-mail </li></ul><ul><li>Request info </li></ul>
    5. 5. 4. Nurture during inactive buying period Inactive Lead No Call Center Inactive Lead Call Center Active Lead Inactive Lead OR…
    6. 6. 5. Measure customer satisfaction <ul><li>Ongoing, Consistent </li></ul><ul><li>Identify problems at specific customers </li></ul>
    7. 7. 6. New service notification Call Center
    8. 8. 7. Timed awareness Delivery Renewal Contact Contact Contact
    9. 9. 8. At-risk customer outreach
    10. 10. 866-4-PURSUE www.thepursuitgroup.com [email_address]

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