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Facebook for Job Seekers

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Research has shown that Facebook has great potential for connecting job seekers with jobs, but using Facebook for job seeking can be very tricky. In this presentation, learn how you can prepare your Facebook profile for job hunting, engage your network in your job search, and put your best foot forward on Facebook at all times. Get tips on backfilling your Timeline with accomplishments or creating custom lists. Find out how apps like BranchOut can help recruiters find you and engage your network in your job search. Understand how Facebook redistributes your online activity to your friends and the larger web so you can put your best foot forward at all times.

This presentation is also available on YouTube at https://www.youtube.com/watch?v=dWqxQqG3R2I

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Facebook for Job Seekers

  1. 1. Advanced Facebook Tips for Job Seekers
  2. 2. Introduction
  3. 3. Introduction
  4. 4. Introduction
  5. 5. Introduction
  6. 6. Introduction
  7. 7. Introduction This is great! Job seekers should jump right in then, right?
  8. 8. Introduction
  9. 9. Introduction In this presentation we’ll offer tips for… – Preparing your Facebook account for a job hunt – Engaging your connections in your job search – Putting your best foot forward
  10. 10. Module #1: Add Professional Information to Your Profile
  11. 11. Adding Professional Info to Your Profile
  12. 12. Adding Professional Info to Your Profile
  13. 13. Adding Professional Info to Your Profile
  14. 14. Module #2: Backfill Your Timeline with Achievements
  15. 15. Good example of someone who has backfilled their Timeline with accomplishments:
  16. 16. Backfilling Your Timeline with Achievements
  17. 17. Backfilling Your Timeline with AchievementsTIME’s Person of the Year 2010 Started learning Mandarin Chinese
  18. 18. Backfill Your Timeline Do this with your own Timeline! – Awards – Degrees – Promotions – Personal accomplishments
  19. 19. Module #3: Groups for Job Seekers
  20. 20. Groups for Job seekers
  21. 21. Groups for Job seekers
  22. 22. Groups for Job seekers
  23. 23. Groups for Job seekers
  24. 24. Module #4 Engage Your Network
  25. 25. Engage Your Network 1. Ask your friends if they know of any open positions.
  26. 26. Engage Your Network 1. Ask your friends if they know of any open positions. 2. “Like” the Pages of companies you want to work for.
  27. 27. Engage Your Network
  28. 28. Module #5: Adjust Your Privacy Settings
  29. 29. Adjust Your Privacy Settings To adjust your privacy settings: – Clicking the gear icon by your name – Then select “Privacy Settings” from the menu
  30. 30. Adjust Your Privacy Settings Timeline and Tagging
  31. 31. Adjust Your Privacy Settings Timeline and Tagging
  32. 32. Adjust Your Privacy Settings Timeline and Tagging
  33. 33. Adjust Your Privacy Settings Timeline and Tagging
  34. 34. Adjust Your Privacy Settings Ads and Apps
  35. 35. Adjust Your Privacy Settings Ads and Apps
  36. 36. Adjust Your Privacy Settings Ads and Apps
  37. 37. Adjust Your Privacy Settings Ads and Apps
  38. 38. Module #5, pt 2: Clean Up Your Timeline
  39. 39. Adjust Your Privacy Settings Privacy Settings page
  40. 40. Adjust Your Privacy Settings Privacy Settings page …limit all past posts with a couple clicks.
  41. 41. Clean Up Your Timeline ... or do them individually.
  42. 42. Module #5, pt. 3: Your Best Foot Forward
  43. 43. Put Your Best Foot Forward Best advice? Never post anything you wouldn’t want a potential employer to see.
  44. 44. Put Your Best Foot Forward Identify who can see a status update before you comment on it.
  45. 45. Put Your Best Foot Forward Identify who can see a status update before you comment on it.
  46. 46. Put Your Best Foot Forward There are four common icons you’ll see, which tell you how private a status update is:
  47. 47. Put Your Best Foot Forward Public posts:
  48. 48. Put Your Best Foot Forward Facebook shares your comments (and “likes”) on public updates in your friend’s news feeds.
  49. 49. Put Your Best Foot Forward Everyone can see public posts and the comments on them. Public posts are fair game for employers researching a job candidate.
  50. 50. Put Your Best Foot Forward
  51. 51. Put Your Best Foot Forward FYI: exercise caution if you see that a friend has “commented on a link:”
  52. 52. Put Your Best Foot Forward This means that the user created the status update by leaving a comment on another website.
  53. 53. Put Your Best Foot Forward These comments cross-post to Facebook and look like regular status updates:
  54. 54. Put Your Best Foot Forward When other users respond to these posts on Facebook…
  55. 55. Put Your Best Foot Forward That comment is also cross-posted back to the original website, without any notification!
  56. 56. Put Your Best Foot Forward These comments are fair game for employers! If you aren’t okay with that, refrain from responding to any status update that says your friend “commented on” a link or website.
  57. 57. Put Your Best Foot Forward Friends-only posts: are generally only visible to your friends
  58. 58. Put Your Best Foot Forward If someone is tagged in the post, then that post will also be displayed to that person’s friends.
  59. 59. Put Your Best Foot Forward Friends of Friends posts: Reach an average of 156,569 other people!
  60. 60. Put Your Best Foot Forward Custom posts: Displayed to ... ?
  61. 61. Put Your Best Foot Forward Again, our best advice? Never post anything you wouldn’t want a potential employer to see.
  62. 62. Module #6: Create Custom Friend Lists
  63. 63. Create lists here
  64. 64. Create Custom Friends Lists Custom Friend Lists:
  65. 65. Create Custom Friends Lists
  66. 66. Create Custom Friends ListsPost to specific lists:
  67. 67. Create Custom Friends Lists
  68. 68. Create Custom Friends Lists
  69. 69. Module #7: Build Your Brand by Allowing Followers
  70. 70. Allowing Followers
  71. 71. Allowing Followers
  72. 72. Allowing Followers Allow followers and brand yourself as an expert.
  73. 73. Allowing Followers Just keep in mind that it will show all of your public interactions on Facebook…
  74. 74. Allowing Followers like public pages, posts, or photos you’ve “liked”…
  75. 75. Allowing Followers where you’ve checked in…
  76. 76. Allowing Followers public photos or posts you’ve been tagged in…
  77. 77. Allowing Followers …and anytime you comment on a public photo or post.
  78. 78. Module #8: Apps for Job Seekers
  79. 79. Apps for Job Seekers Branchout:
  80. 80. Apps for Job Seekers BeKnown:
  81. 81. Apps for Job Seekers CeeVee:
  82. 82. Apps for Job Seekers Jobvite:
  83. 83. Conclusion Questions?

Research has shown that Facebook has great potential for connecting job seekers with jobs, but using Facebook for job seeking can be very tricky. In this presentation, learn how you can prepare your Facebook profile for job hunting, engage your network in your job search, and put your best foot forward on Facebook at all times. Get tips on backfilling your Timeline with accomplishments or creating custom lists. Find out how apps like BranchOut can help recruiters find you and engage your network in your job search. Understand how Facebook redistributes your online activity to your friends and the larger web so you can put your best foot forward at all times. This presentation is also available on YouTube at https://www.youtube.com/watch?v=dWqxQqG3R2I

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