Long Lasting Lipstick

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Long Lasting Lipstick

  1. 1. Hoboken, New Jersey, August 17, 1906.  New York's Barnard College 1929  Graduate Courses evenings at Columbia  University. 1942 organic chemist  fuels for airplanes during world War II.  1945 -1950 Socony Vacuum Oil company 
  2. 2. Almay Commercial 1935 assistant at dermatological laboratory  at the College of Physicians and Surgeons
  3. 3. Working at Cannon inspired own experiments.  Staining dyes  Dye skin  Oil and Maxton oil  Molded, smoothed and glossed  1949 ready to launch 
  4. 4. 300 attempts  Mothers kitchen  quot;guaranteed not to come off on  cigarette butts, glasses, or him.quot; Dark red, not passionate pink 
  5. 5. News paper ads 1950 established Hazel Bishop Inc.  Manufacture “Lasting Lipstick”  Raymond= Kissable  1953 $10 million a year  Hazel Bishop Laboratories  Leather Lav, personal care, solid-stick  perfume
  6. 6. Didn’t like messing lipstick  Better for women  smudge-proof, long-lasting lipstick  that wouldn't come off on coffee cups, shirtsleeves
  7. 7. Wall Street brokerage  Evans and Company  1978 enter academics  role of Revlon Chair  December 5, 1998  92 
  8. 8. What women hasn’t used lipstick? Think about what it would be like if you always had to problem of your lipstick getting all over. Thanks to Hazel Bishop we never had to go through that messing lipstick.

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