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Dots 2016 - Prof. Vyv Evans, Linguistics professor and emoji expert at Bangor University

Brilliant Noise
Brilliant Noise
Brilliant NoiseDigital Consultant at Brilliant Noise

Dots conference, Friday 16th September 2016, Brighton

Dots 2016 - Prof. Vyv Evans, Linguistics professor and emoji expert at Bangor University

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Adding	value	to	brands…

with	emoji
1
Professor	Vyv	Evans	
www.vyvevans.net
Tennis	ace,	Andy	Murray,	ties	the	knot
• Andy	Murray	married	his	girlfriend,	Kim	
Sears,	on	April	11th	2015		
• And,	as	is	common,	with	today’s	celebs,	he	
sent	his	followers	a	wedding	day	message
2
But	what	got	tongues	wagging	(and	made	headlines	in	the	
process)….
• His	message	took	the	form	of	a	tweet	made	up	entirely	of	
emojis:
3
Today	emojis	are	everywhere
• The	NY	Subway	has	
introduced	a	system,	using	
emoji	,	to	advise	passengers	
of	the	status	of	particular	
subway	lines:	
4
A	British	magazine	responded…
• By	producing	an	emojified	London	Tube	map
5
Facebook	has	now	also	got	in	on	the	act…
6
Decisions,	decisions,	with	the	new	reaction	emojis!

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Dots 2016 - Prof. Vyv Evans, Linguistics professor and emoji expert at Bangor University