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Hackday and [in]cubator
This is the story of the Hackday and
  [in]cubator programs at LinkedIn
This is the story of scalable, best-of-
breed methods for driving innovation
This is the story of transformation:
of your career, company, and the world
About me




           Presentation Infrastructure, hackdays, [in]
            cubator, engineering blog, open source
Terminology (just in case)



  hack, verb:
     1.   To write computer programs for enjoyment

     2.   To jury-rig or improvise something inelegant but effective,
          often as a rapid prototype or proof of concept
Outline

1. Internal hackdays
2. Public hackdays
3. [in]cubator history
4. [in]cubator process
5. Transform: career, company, world
6. Final thoughts
Outline

1. Internal hackdays
2. Public hackdays
3. [in]cubator history
4. [in]cubator process
5. Transform: career, company, world
6. Final thoughts
We dedicate one Friday per month to hackday
Open to all LinkedIn employees
Take the day to work on anything you want
Submit it on an internal hackday site
     (Hackday Master = won 3 or more hackdays)
Present the hack to the whole company
Executive staff act as judges and award prizes
www.linkedinlabs.com
Internal hackday winners and experimental projects
InMaps
Visualize your LinkedIn network
Year in Review
See who changed jobs in the last year. "The best networking email you'll get all year" (CNN).
Resume Builder
Turn your LinkedIn profile into a beautiful resume in one click
Outline

1. Internal hackdays
2. Public hackdays
3. [in]cubator history
4. [in]cubator process
5. Transform: career, company, world
6. Final thoughts
Year round; a variety of locations and themes
            http://hackday.linkedin.com
Open to hackers from all over the world
24 hours straight
eat. hack. sleep.
Tons of food
Drinks
Yoga
Intern Hackday   DevelopHer Hackday   Toronto Hackday




                    T-shirts
Industry leaders, investors, and execs as judges
Prizes
The hacker toolkit




Disclaimer: data is from public LinkedIn hackdays, self-reported, free
    form, ~100 responses per chart. Don't take this too seriously.
Programming languages
Web frameworks
Data storage
Mobile
Libraries
Other?
Outline

1. Internal hackdays
2. Public hackdays
3. [in]cubator history
4. [in]cubator process
5. Transform: career, company, world
6. Final thoughts
I built a great hack.
How do I get it to production?
A chance to work exclusively on your idea or hack
                 for 1-3 months
Created by a group of LinkedIn Hackday Masters
[in]cubator history

● Motivation: an official path from hackday to
  production

● Inspired by startup incubators and
  accelerators

● Incorporates learnings from a number of
  other companies that had similar programs
  (Google 20% time, Yahoo! Brickhouse,
  VMWare incubator, etc)
[in]cubator was the first [in]cubator project
Outline

1. Internal hackdays
2. Public hackdays
3. [in]cubator history
4. [in]cubator process
5. Transform: career, company, world
6. Final thoughts
Once per quarter
Open to all LinkedIn Employees
Submit proposals on internal [in]cubator site
[in]cubator proposal

● Description
● Team members
● Timeline
● Proof of concept or prototype
● Success metrics
● Risks, competitors
● Tech details
No one will be ever be assigned to an [in]cubator project.
It's up to the team to convince anyone they need to join.
The top teams present to the execs
Judging criteria

● Impact: what value does this project bring to
  LinkedIn?

● Feasibility: how hard is this to build? What
  are the risks?

● Timeline: can v1 be done in 3 months?

● Team ability: can this team pull it off?
Open to almost any type of project

● New products
● New revenue lines
● Internal tools
● Infrastructure/technology improvements
● HR processes
● New training programs
● Philanthropic programs
Approved teams get up to 3 months of dedicated time,
resources, and exec mentorship to bring their idea to life
We've had 2 rounds of [in]cubator so far
4 approved projects, 1 completed, 1 [in]cubating, 2 starting soon
1st completed [in]cubator project: go/book, which has
changed how we book and view meetings at LinkedIn
Outline

1. Internal hackdays
2. Public hackdays
3. [in]cubator history
4. [in]cubator process
5. Transform: career, company, world
6. Final thoughts
Why this all matters


1. Learning

2. Motivation

3. Innovation
1. Learning
In a 24 hour hackday, you can learn more about
building products - and about yourself - than in a
            year of university classes
Hackday, [in]cubator = learning


● Rapid prototyping
● New technologies, libraries, techniques
● Team formation, project management
● Trade-offs, scheduling, focus
● Sales pitch, design, marketing
● Stamina
Hacking regularly will make you better at your job
2. Motivation
Money can't buy happiness.
"Autonomy. Mastery. Purpose."

                Dan Pink
                The surprising science of motivation
Hackday, [in]cubator = motivation


● You can't buy motivation

● For creative roles (programmers, designers),
  money reduces motivation (mo' money, mo'
  problems)

● Hackday and [in]cubator = happier, more
  motivated, and more productive employees
"It’s hard to do a really good job on anything you
         don’t think about in the shower."
                                      Paul Graham
3. Innovation
"Genius is one percent inspiration, ninety-nine
            percent perspiration."
                                    Thomas Edison
Product development (assumption)




                                               Mature, stable




Maturity



                                              Proof of concept




    Idea
                      Time
Product development (reality)




                                             Mature, stable




Maturity



                                           Proof of concept




    Idea
                    Time
Product development (reality)



              This is where
           innovation happens



                                                         Mature, stable




Maturity



                                                       Proof of concept




    Idea
                                Time
Hackday, [in]cubator = innovation


● All product development is trial and error

● Hackday and [in]cubator are trial and error at
  light speed

● Innovation is something you do, not
  something you have
"Innovation is a series of small wins along a truly
              disruptive trajectory."

                                     Deep Nishar
Outline

1. Internal hackdays
2. Public hackdays
3. [in]cubator history
4. [in]cubator process
5. Transform: career, company, world
6. Final thoughts
Innovation is a process
Even if not a single innovative project ever came
 out of hackday or [in]cubator, it would still be
                   worth doing.
Give one day per month back to employees.
    It will pay for itself many times over.
Thank you!

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