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Entrepreneurs,innovatorsand
artistsruletheworld.
Yetfewpeopleevenknow

theactualdefinitionfortheword:
Entrepreneur:A personwhoorganizes

andmanagesanyenterprise,especially...
So,IwasexcitedwhenIwas
presentedwith thehonorof
speakingwithAndeLyonswhoisan

inspiredleaderforentrepreneurs.
Inthisinterview,wespentalmost
anentire hourtalkingabout:
• wakingupinthemorning
• theonlyworkabledefinitionof
branding
• knowledgevs.rules
• brandingforthelegendary
JoannaVargas
• being“dangerous”
whattodoaboutcommittees

(andhow theykillbusinessesfaster
thanaroomfulofpoliticians),and
whattodowithpeoplewhotryto
convinceyouthattheiropinion

ofyou ismorevalidthan

youropinionofyou.
Are you ready
to start your
revolution
For further information, 

send any inquiries to
david@risingabovethenoise.com
Why Nobody Gives a Shit about Your Brand
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Why Nobody Gives a Shit about Your Brand

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http://www.risingabovethenoise.com In this interview, I am interviewed by the terrific and bubbly Ande Lyons. http://andelyons.com

Entrepreneurs, innovators and artists rule the world.

Yet few people even know the actual definition for the word:

Entrepreneur: A person who organizes and manages any enterprise, especially a business, usually with considerable initiative and risk. [Random House Unabridged Dictionary]

To me, that's the definition of living. Of being relevant professional and as a brand. Of offering value and more than what's expected.

When I first read that definition, this described:

• the first time I asked a girl out for a date,
• or asked for a raise,
• or spoke up in a meeting, challenging who I thought was the leader, and shared my vision of how things should be different.

Here's the full story: http://www.risingabovethenoise.com/why-do-certain-brands-succeed-in-todays-economy-video/

Published in: Marketing

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