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What is innovation?

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What is our fascination with dots? And connecting them?

Steve Jobs said, "You can't connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something--your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life."

Sir Richard Branson has a mantra that runs through the DNA of his companies. The mantra is A-B-C-D. (Always Be Connecting the Dots).

First appearing in Fast Company, this video caused a tidal wave of interest and enthusiasm.

Concept, Script & Voiceover
David Brier
http://www.risingabovethenoise.com

Motion Graphics & Sound Effects
Rafa Galeano
http://www.rafagaleano.com

Music Producer
BSN Posse
http://www.soundcloud.com/bsnposse

Published in: Business

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