2012 award shortlist

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2012 award shortlist

  1. 1. Announcing the Award Shortlist Chris Kempt – 2012 Awards Chair
  2. 2. The IntroductionOr… how do you make reading out a list interesting?
  3. 3. Flashy transitions?
  4. 4. Flashy transitions?Pretty colours?
  5. 5. Pretty colours?Flashy transitions?Pictures of cute animals?
  6. 6. Sorted :o)
  7. 7. 2012 Thus Far:• Record entries once again• Triumphant judging here at LBi• Close run battle in 2012• Good spread of results• Going to be a great night!But lots of gratitude is due…
  8. 8. Our amazing sponsorsSupporters
  9. 9. The best judges ever
  10. 10. The super-fun teamParticularly:
  11. 11. Okay, enough waffle. So, here’s the shortlist for 2012!
  12. 12. Advertising:• Brandon Generator • LBi• Its All Lies, Theyre Not Even Square • glue Isobar• Love stuck? • Profero• NikeFuel Station • AKQA
  13. 13. Battle of the Brands• Brandon Generator • LBi• Get Well Soup • We Are Social• Say it with Skype • 1000heads• Xperia Studio • LBi
  14. 14. Business to Business• Brookson Connect • Mando Group• DBA In Space • The Mill• PPL Website • ORM• TimeSaver • The Partners• Medtronic - Innovating for Life iPad app • Seven
  15. 15. Community Building• Get Well Soup • We Are Social• Nike Academy • AKQA• Pottermore • TH_NK• Save the 1Day • ais London
  16. 16. Corporate• British Gas Online Account Management • British Gas, Waste Creative, iProspect, Outside Line• Fullers Pub Builder • Sequence• GetCash • Nile, SapientNitro and Monitise Group• Halifax Home Finder • Grapple Mobile• Vodafone Retail Application • Detica• WeAreMaersk • Lbi
  17. 17. Direct Marketing & Targeted• British Gas Q4 Campaign: Unique use of Weather + Location data • iProspect• Love Your Wardrobe • Indicia• MINI Royalty • LIDA• Snap A Napper • LIDA
  18. 18. Education & Outreach• BBC Bitesize Max & Molly games • Splinter Design• The Collins Dictionary • the OTHER media• Wondermind • Preloaded & Martin Percy• Wonders of the Universe • the OTHER media
  19. 19. Engagement• #FIRSTANDFOREVER • ODD• Nike Academy • AKQA• Save the 1Day • ais London• Tesco Real Food • Reactive• Xperia Studio • LBi
  20. 20. Entertainment• Pottermore • TH_NK• Save the 1Day • ais London• The Amazing World Of Gumball Character Creator • Waste Creative• The Kaiser Chiefs Bespoke Album Creation Experience • WIEDEN + KENNEDY and Specialmoves• Wonders of the Universe • the OTHER media
  21. 21. Games• Bank Job Head To Head Game • Remarkable Television (an Endemol Company) & Chunk Games• Fallen City • Big Robot• Green Ops - Command a Commando • WCRS/Engine• LEGO Hero Factory • 4T2• The Numtums Games • Plug-in Media
  22. 22. Integrated Campaign• ESCAPE THE MAP • AMVBBDO• Say it with Skype • 1000heads• Sharp FanLabs • Work Club• Wetherspoon Connect • OgilvyAction London
  23. 23. Leisure & Culture• Ask Alfred • Weapon7• BBC Sport website relaunch • BBC Sport• GetSomeHeadspace.com • Sagittarius Marketing / WIP / Anna Charity• Visit Cornwall • Nameless• Wondermind • Preloaded & Martin Percy
  24. 24. Mashups & Data-Visualisation• Foxes Live: Wild in the City • Windfall Films and Numiko (website build)• Mad World • Mint Digital• NikeFuel Station • AKQA
  25. 25. Mobile• DK: The Human Body App • AKQA• Domigoals • Big• GetCash • Nile, SapientNitro and Monitise Group• My HealthChecker, My MoleChecker and My SelfChecker iOS Apps • Maverick Television• The Design Museum Collection for iPad • twentysix• Wonders of the Universe • the OTHER media
  26. 26. Multi-Platform• Bank Job Head To Head Game • Remarkable Television (an Endemol Company) & Chunk Games• Dell festival tour • TBG Digital• Olive the Ostrich • Plug-in Media & Blue Zoo• Tree Fu Tom • Cbeebies/Blue Zoo/Tree Fu Tom
  27. 27. Public Life • Alcohol Relapse Prevention Project • d2 Digital by Design Ltd • Live From The Clinic • Maverick Television • The Blind Email • Elvis • The V&A Website Redesign • the OTHER media • 1000 Faces of MS - World MS Day 2012 • http://www.welovedigital.com
  28. 28. Self Promotion• Brum Dished • 383 Project• Gallery of Mo • twentysix• Mill Touch • The Mill• The Torchbox Christmas Choir • Torchbox
  29. 29. Social Media• Get Well Soup • We Are Social• Nike Academy • AKQA• Queen Extravaganza • Outside Line• Save the 1Day • ais London• Say it with Skype • 1000heads• The Muppets - Never Ending Mahna Mahna • Jollywise Media Ltd
  30. 30. Student• Authentic Amoy • Helen Parry & Thirza Prentice• Peace One Day • Martin Headon and Olly Wood• Tetley Social • Rosie Lewis & Danielle Mensah• Try drugs • Amar Marwaha & Arvid Härnqvist
  31. 31. Viral• Pass the Parcel • Profero• Say it with Skype • 1000heads• The Catch • Weapon7• The Kaiser Chiefs Bespoke Album Creation Experience • WIEDEN + KENNEDY and Specialmoves KAISER CHIEFS/B-UNIQUE/FICTION RECORDS
  32. 32. That’s it! See you on the 22nd! Oh… in case I forget in a minute: Stick around for Columbia Records and SonyMusic’s rising star BeBe Black followed by a DJ set from Paul Harris of Dirty Vegas Last orders here at 11:30pm then move across the road :o) Thanks so much for coming, congratulations again to the Awards finalists!

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