Pay to Play with Lyric Hearing Aid Subscriptions Many listening device companies go after a wide market, selling a variety of styles including BTE, ITE, CIC and combinations thereof. But not Lyric. This company knows what it is after and has the strategy to back it up. It puts all development costs, marketing and electronic wizardry into a single completelyin canal product.In some ways, it is a strong business strategy to manufactureseveral versions of the same product and sell them to consumerswith certain lifestyles. You diversify your revenue streams withouthaving to expend as much effort. After all, the hearing aidelectronics in one companys behind the ear unit is virtually thesame as whats other styles. The costs dont double by producingtwo types but the sales do that and better, depending on how themarket responds.Cell phone companies like HTC and computer makers like Applerun these kind of operations like a well oiled machine because itis an effective business model. Lyric does something different inthe industry. Rather than focus on continually rehashingincremental hardware, they use a sole product that customerssubscribe to.In a sense, you become a "member" but it works similar to themodel used by your cable company. You sign up and they deliverhardware so you can enjoy the benefits of being a customer. Atrained healthcare professional installs your unit, then you go outand enjoy life.
The device itself isnt revolutionary, though it does have strongfeatures and higher ratings from its customers than some otherCIC units. Whats novel for this company is that you pay for ayear of service at a time. Throughout that time, you are requiredto replace your earpiece every 3 months or so.This means that while youll always get the latest Lyric tech,youll also pay more for your hearing aid over the life of theproduct.REFERENCES:http://www.lyrichearing.com/what-is-lyric-hearing-aid/faq-hearing-damage-costs-use-and-more For More Information, Call Hearing Aids Evanston IL At: (847) 453-3643 Or Visit Us At: http://hearing-aids-evanston-il.com/