Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Class 3: New York University Social Media Analytics I @BrianHonigman Measuring Success on Facebook, Twitter & LinkedIn @Br...
@BrianHonigman Steps for Measurement on Any Social Channel
@BrianHonigman Identify the Audience
@BrianHonigman Types of Content Shared Photos Video Text GIFs Audio Links
@BrianHonigman Understand Your Goals
@BrianHonigman Channel Specific Metrics
@BrianHonigman Tools for Channel Measurement
@BrianHonigman Cross Channel Measurement FB, Twitter, LinkedIn & Instagram Simply Measured FB & Twitter Brandwatch
@BrianHonigman Cross Channel Measurement Any Social Channel That Drives Traffic Google Analytics FB, Twitter, LinkedIn & I...
Source: eMarketer Facebook’s Audience 0 10 20 30 40 Age 18-24 Age 25-34 Age 35-44 Age 45-54 Age 55-64 Age 65+ 26.2 32.1 25...
@BrianHonigman Facebook Content Types
@BrianHonigman Social Litmus Test: Does Your Goal Work Here?
@BrianHonigman Facebook Metrics Pages Likes Post Reach Engagement: Reactions, Shares, Comments Post Clicks Hide, Report as...
@BrianHonigman FB Measurement Tools • Facebook Insights • Sumall •Agora Pulse
@BrianHonigman Twitter's Audience
@BrianHonigman Twitter Content Types
@BrianHonigman Social Litmus Test: Does Your Goal Work Here?
@BrianHonigman Twitter Metrics Followers Tweet Reach Engagement: Mentions, Retweets, Likes Tweet Clicks Engagement Rate To...
@BrianHonigman Twitter Measurement Tools • Twitter Analytics • Followerwonk • Buffer • TweetReach
@BrianHonigman
@BrianHonigman LinkedIn Content Types
@BrianHonigman Social Litmus Test: Does Your Goal Work Here?
@BrianHonigman LinkedIn Metrics Followers Impressions Interactions: Like, Shares, Comments, Followers Acquired Update Clic...
@BrianHonigman LinkedIn Measurement Tools Any Social Channel That Drives Traffic Google Analytics FB, Twitter, LinkedIn & ...
Questions!? @BrianHonigman
Upcoming SlideShare
Loading in …5
×

@BrianHonigman LinkedIn Metrics Followers Impressions Measuring Success on Facebook, Twitter & LinkedIn

55,397 views

Published on

@BrianHonigman
LinkedIn Metrics
Followers Impressions
Interactions: Like,
Shares, Comments,
Followers Acquired
Update Clicks
LinkedIn
Referral Traffic
Post Types
Page Views,
Unique Visitors
Engagement
Rate
Follower
Demographics

Published in: Marketing, Social Media
no profile picture user
  • Nice !! Download 100 % Free Ebooks, PPts, Study Notes, Novels, etc @ https://www.ThesisScientist.com
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Hello! Get Your Professional Job-Winning Resume Here - Check our website! https://vk.cc/818RFv
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Nice !! Download 100 % Free Ebooks, PPts, Study Notes, Novels, etc @ https://www.ThesisScientist.com
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • FINANCIAL TROUBLES? QUICK SOLUTION! NDR FINANCE is best option for you. The benefit here is that the process is done quickly. Basically, have stable income, and a valid bank account. Our service is for everyone, who has faced the real need of some money to manage the unexpected costs. FACILITY TYPE- ALL Business Loans,Interest Rate-Affordable, Capital and interest repayment Monthly approval, Quick, No Guarantors and 100% RELIABLE. NDR FINANCE will give you the best service at 3% INTEREST rate. We only aim to help you getting it as soon as possible, so we do our best to run the process smooth for our valued clients. Just choose the amount you need and let us handle your trouble. CONTACT: NDRFINANCE247@GMAIL.COM you can also reach NDR FINANCE through (352)-642-8772 for more details.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Nice !! Download 100 % Free Ebooks, PPts, Study Notes, Novels, etc @ https://www.ThesisScientist.com
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
Show More
Show More

×