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In honor of X: An experiential thank you letter by Jessica Glass

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Brian Solis recently published his new book X: Experiences When Business Meets Design. Jessica Glass was one of the book's first readers. She was so moved by the purpose, message and design of the book, she took the time to create an experiential thank you letter in return. In turn, Brian was so moved that he asked Jessica if he could share it with you. http://bit.ly/x-experience

Published in: Marketing

In honor of X: An experiential thank you letter by Jessica Glass

  1. 1. an X review an X-periential thank you for Brian Solis November 2015
  2. 2. the power of eXperience First things first Brian, loved the book. After digesting it, you can definitely tell that “X” is the culmination of countless threads of thought all woven into a comprehensive fabric blanketing today’s ever evolving consumer landscape. Kudos! The work you’ve been involved in with Google as of late, exploring “micro moments”, has been especially interesting to take in. A fair chunk of my background has been in telecom, and it’s been an incredibly revealing journey to see how connectivity and the democratization of such sophisticated technologies has become ingrained in the every- day, for everyone, everywhere - and in such a short span of time! We live in incredibly exciting times. *** Ever since I was little, I’ve been driven by this innate desire to curate experiential moments. The kind that stick with you. That you recall, days, weeks, even years down the road with a sense of instant connection. That fit perfectly into the bigger picture of what this crazy scheme called life itself tuly is. It’s been this drive that’s fuelled much of my career trajectory to date. And although I haven’t quite found my niche yet, I’m continually learning to enjoy the moments that make up the journey. It’s a treat to have this latest publication in my reference arsenal. I think “X” is a prime example of the kind of bridge the marketplace needs for facilitatig those connections beyond the scope of pure analytics. So with that in mind, to convey my apreciation for the work you put into communicating the concepts outlined in “X”, consider this a bit of a visual “thank you” - a quick mashup of tidbits - ultimately, an expereince for sharing the eXperience. Stay well & keep in touch. Best, Jessica
  3. 3. Icontinuetoliveinsidea dichotomy:whatwasand whatshallbe. thepaininmyskullisme tryingtomeshthetwo. - chila woychik
  4. 4. - JGlass the beauty of ignorance is that it’s a one-time state phenomenon, completely unknown to its beholder, until the fulcrum of logic & the lever of perspective combine forces to [re] move it. the beauty of ignorance is that it’s a one-time state phenomenon, completely unknown to its beholder, until the fulcrum of logic & the lever of perspective combine forces to [re] move it.
  5. 5. design anarchy is madness. choose it only if you’re certain the other options will corrode your soul and give you a bleeding ulcer, only if you know you are among the few chosen designers who hold Prometheus’ holy fire in your hands. you’ll suffer for years and live like a stray dog but you’ll have the joy of breaking all the rules, of freely mixing art and politics, of pouring your beliefs and convictions into your work. eventually, if you’re really as brilliant as you think, you’ll have a crack at pushing the boundaries of global culture with bold new forms and fresh ways of being. - kalle lasn
  6. 6. t: 604-781-5559 e: jetpi47@yahoo.ca JGLASS

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