1.
CONSTRUCTING
A CULTURE OF
CREATIVITY
brianhousand.com

2.
October 4, 1957

3.
September 12, 1962

4.
July 20, 1969

5.
CREATIVITY
INNOVATION
ENRICHMENT
ACCELERATION
THINKING SKILLS
PROBLEM SOLVING
CRITICAL THINKING

6.
DEVELOP
THE SPARK
WITHIN
DEVELOP
THE SPARK
WITHIN

7.
We encourage our employees,
in addition to their regular projects,
to spend 20% of their time working on
what they think will most benefit Google.
This empowers them to be more creative
and innovative.

8.
It’s NOT about TIME
It’s about FREEDOM

9.
120% Time

10.
OPPORTUNITIES
RESOURCES
ENCOURAGEMENT

11.
(Renzulli, 1977)

12.
TYPE III
INDEPENDENT OR SMALL GROUP INVESTIGATIONS
PRODUCTS AND/OR PERFORMANCES
TYPE I
GENERAL
EXPLORATORY
ACTIVITIES
TYPE II
METHODOLOGICAL
TRAINING /
HOW-TO ACTIVITIES
(Renzulli, 1977)

13.
CHOICES
STRENGTHS

14.
23 HOURS
GENIUS
HOUR
WHAT ABOUT
THE OTHER
23 HOURS
A DAY?

15.
167 HOURS
WHAT ABOUT
THE OTHER
167 HOURS
A WEEK?
GENIUS
HOUR

16.
What if…?

17.
ALL GENIUS
ALL THE TIME

18.
Each person needs the skills to
make some kind of contribution
to a changing world
with a lot of problems
that need solving.
James Paul Gee

19.
The Law of Accelerating Returns
Ray Kurzweil
We won’t experience
100 years of progress
in the 21st century
— it will be more like
20,000 years of progress.

20.
2000

21.
2001

22.
2002

23.
2003

24.
2004

25.
2005

26.
2006

27.
2007

28.
2008

29.
2009

30.
2010

31.
2011

32.
2012

33.
2013

34.
2014

35.
2015

36.
2016

37.
2017

38.
2018

39.
????

40.
We can no
longer afford
to fail
to imagine.

41.
It is not the strongest that survives,
Nor the most intelligent….
It is the one that is most
ADAPTABLE TO CHANGE.
Those that have learned to
COLLABORATE
and IMPROVISE will prevail.

42.
It is not the strongest that survives,
Nor the most intelligent….
It is the one that is most
ADAPTABLE TO CHANGE.
Those that have learned to
COLLABORATE
and IMPROVISE will prevail.

43.
STOP!
Collaborate
& Listen

44.
When I die,
I want the people
I did group projects with
to lower me into my grave
so they can let me down
one last time.

45.
FIND
YOUR

46.
YOUR
COMFORT
ZONE

47.
GRAB YOUR OWN PERMISSION
Who are you waiting for to tell you it’s okay?
Your boss?
Your mother?
Yoda?
GRAB YOUR OWN PERMISSION.
No one is going to give it to you.

48.
GRAB YOUR OWN PERMISSION
I, ______________________________
GIVE MYSELF PERMISSION TO:
________________________________
________________________________
________________________________

49.
E. Paul TorranceE. Paul Torrance

50.
LEARN TO FREE YOURSELF FROM THE
EXPECTATIONS OF OTHERS AND TO WALK AWAY
FROM THE GAMES THEY IMPOSE ON YOU.

51.
PERMISSION SLIP
Please excuse _____________________ from the way
things have always been done.
Time’s up on standard operating procedures.
______________________ admits he/she doesn’t have the
answers. So please excuse _____________________ from
the expectations that they have any of it figured out.
(YOUR NAME HERE)
(YOUR NAME HERE)
(YOUR NAME HERE)

52.
PERMISSION SLIP
The solution is out there. But only if you permit
_____________________ to try, and probably fail and then
to keep trying. The process won’t be neat. Instead it will
be scary, and messy, and well, weird. But that will be
courageous. And awesome. And the start of change.
Signature _____________________
(YOUR NAME HERE)

53.
130 Million Subscribers
190 Countries
$11.7 Billion in revenue in 2017
126 Original Series in 2016

54.
KNOWS WHAT YOU SEARCH
KNOWS WHAT YOU BROWSE
KNOWS WHAT YOU WATCH
KNOWS WHAT YOU PAUSE
KNOWS WHAT YOU SKIP
KNOWS WHAT YOU STOP WATCHING
KNOWS WHAT YOU WILL LIKE
KNOWS WHAT YOU BINGE
KNOWS YOU

55.
WHAT IF WE COULD
EDUCATION?

56.
http://platformer.cdn.appadvice.com/wp-content/appadvice-v2-media/2016/03/Bracket_83bf350dc77194765fbee1d02505b2b8.jpg
bit.ly/sem-tech-interest-bracket

57.
AnalogAnalog
DIGITAL

58.
http://www.fanpop.com/clubs/wall-e/images/6412320/title/wall-e-wallpaper-wallpaper
“We want to do something
that is new, original —
something where
there’s a good
chance
of failure.”

59.
FAILURE
isn’t a necessary evil.
In FACT, it isn’t EVIL at all.
It is a NECESSARY
consequence of doing
something NEW.
- Ed Catmull

60.
TRUST

61.
candorn. the state or quality of being
frank, open, and sincere in
speech or expression

62.
Perfectionism
PROCRASTINATION
PARALYSIS

63.
Get great creative people.
Bet big on them.
Give them enormous leeway and support.
Provide them with an environment in
which they can get honest
feedback from everyone.
PIXAR’S
PHILOSOPHY

64.
Get great creative people.
Bet big on them.
Give them enormous leeway and support.
Provide them with an environment in
which they can get honest
feedback from everyone.
GIFTED EDUCATION’S
PHILOSOPHY

65.
Creative people discover and realize
their visions over time and through
dedicated, protracted struggle.
Creative people discover and realize
their visions over time and through
dedicated, protracted struggle.

66.
CELEBRATE
MISTAKES

67.
Oops!
I did it again.

68.
“We need to
fail down here
so we don’t
fail up there.”

69.
@brianhousand
#NASASocial
11.26.2018

70.
FARAH ALIBAY
NASA JPL ENGINEER
FARAH ALIBAY
NASA JPL ENGINEER

71.
The
Unified
Field
Theory

72.
A VISION FOR THE FUTURE

73.
Around here we don’t look
backwards for very long…
We keep moving forward,
opening up new doors and doing
new things because we’re
curious, and curiosity keeps
leading us down new paths.
!

74.
ALL GENIUS
ALL THE TIME

75.
Give Yourself
Permission

76.
Provide
Candid
Feedback

77.
Personalize
Experiences

78.
DARE
MIGHTY
THINGS