Made for the Northwest Association for Biomedical Research by Brian Glanz @brianglanz, see http://nwabr.org/socialmedia for a full report. We held a workshop in three parts, 1: training "From Zero to Twitter," 2: panel discussion "Crisis and Controversy, How Not to Go Viral," and 3: "Proving Twitter is Worth Your Time" on altmetrics. The hashtag was #sharebr for 'share biomedical research'. CC BY-SA 3.0 with credit in this version to @jamesian @jchowning @UWMedicineNews @seattlechildren @LizNeeley @nswa @NerdyChristie @augustmuench @alokjha @JenEDavison @BoraZ @eysenbach @genegeek @Comprendia @mrgunn @maentis @researchremix @jasonpriem @sciencebase @CameronNeylon @jranganathan @openscience, et al. due.