Facebook Fan Page Training for Ministry

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given in august of 2010.

focuses on the main needs of a ministry in uses a fan page to effectively communicate both externally and internally.

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  • Facebook Fan Page Training for Ministry

    1. 1. facebook fan pages for local ministry
    2. 2. a fan page improves external communication: less intrusive: know they will not get msgs in inbox vanity url: facebook.com/yourministryname fan box & applications extend the reach of page custom tabs easier to make than ever
    3. 3. less intrusive: know they will not get msgs in inbox downside of fb grp msg
    4. 4. vanity url: facebook.com/yourministryname to get one go sign into facebook, then go to facebook.com/username
    5. 5. fan box & applications extend the reach of page connects your campus website to facebook custom widths allow to fill large portion of website biggest problem/challenge for many campus websites is keeping fresh content on there--the fan page box is self-generating and will allow your website to look vibrant and active w ZERO effort
    6. 6. fan box & applications extend the reach of page http://developers.facebook.com/plugins
    7. 7. a fan page improves internal communication: less intrusive: no spam peer promoted content viral action long term exposure and enagement
    8. 8. less intrusive: no spam downside of fb grp msg
    9. 9. peer promoted content
    10. 10. viral action
    11. 11. viral action the more likes a post receives it increases the chance that it will make the “Top News” of every fan’s homepage as well as the length of time in which it stays visible
    12. 12. long term exposure and enagement facebook’s algorithm REMEMBERS YOUR ENGAGEMENT the more people interact with your fan page the greater the chance that the content produced on your fan page will make their “Top News”
    13. 13. long term exposure and enagement how to get information out via a fan page •someone posts an update on the fan page NEAR the time of the actual event--2 hours is great, but can be earlier •text message 5-10 students (preferably leaders) to go on the page and like or comment UNDERNEATH the post •this will ensure that the status update makes it to the Top News of everyone’s feed, AND comes across as peer sponsored rather than solely leadership sponsored

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