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to accelerate your local movement using social media
 
 
 
slideshare.net/brianbarela
twitter.com/brianbarela
how do I get information about my movement to spread?
observe, experiment,  measure, modify
we love to shout!
 
 
 
 
if you were a new student, what are some reasons why these updates might not help you attend these events?
what really spreads
Visual Culture
250 Million
90 Billion
Relevance
.002%
90%
 
 
Observe
+
 
Imagine the possibilities!
 
Experiment
“ experimentation isn’t a luxury, it’s a must.” --jean case
Thank God!
Experiment
 
Measure
are you looking?
 
Modify
Cultural + Structural
Cultural
Structural
you will accelerate your local ministry if you experiment, measure, and modify online communications
Observe
Experiment
Measure
Modify
Critical Elements of an online story Media Rich (photo, video) Taps into what is already being talked about Asks for a res...
How to Observe & Uncover Trends Facebook Lists Twitter Search (search.twitter.com) RSS
Maximizing Facebook Photos 3 Photos at a Time Most Compelling “ Share” Button--Invite people to share
video animoto, short youtube
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Accelerate Your Local Movement Using Social Media

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MinistryNet Bangkok 2011

Published in: Technology, Education
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Accelerate Your Local Movement Using Social Media

  1. 1. to accelerate your local movement using social media
  2. 5. slideshare.net/brianbarela
  3. 6. twitter.com/brianbarela
  4. 7. how do I get information about my movement to spread?
  5. 8. observe, experiment, measure, modify
  6. 9. we love to shout!
  7. 14. if you were a new student, what are some reasons why these updates might not help you attend these events?
  8. 15. what really spreads
  9. 16. Visual Culture
  10. 17. 250 Million
  11. 18. 90 Billion
  12. 19. Relevance
  13. 20. .002%
  14. 21. 90%
  15. 24. Observe
  16. 25. +
  17. 27. Imagine the possibilities!
  18. 29. Experiment
  19. 30. “ experimentation isn’t a luxury, it’s a must.” --jean case
  20. 31. Thank God!
  21. 32. Experiment
  22. 34. Measure
  23. 35. are you looking?
  24. 37. Modify
  25. 38. Cultural + Structural
  26. 39. Cultural
  27. 40. Structural
  28. 41. you will accelerate your local ministry if you experiment, measure, and modify online communications
  29. 42. Observe
  30. 43. Experiment
  31. 44. Measure
  32. 45. Modify
  33. 46. Critical Elements of an online story Media Rich (photo, video) Taps into what is already being talked about Asks for a response (“like,” “comment”) Short
  34. 47. How to Observe & Uncover Trends Facebook Lists Twitter Search (search.twitter.com) RSS
  35. 48. Maximizing Facebook Photos 3 Photos at a Time Most Compelling “ Share” Button--Invite people to share
  36. 49. video animoto, short youtube

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