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Stephens brian mobile_presentation

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This is a short slide show that goes throught the history of cell phone technology and how it has progressed through the mobile marketing stage into the machine it has become.

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Stephens brian mobile_presentation

  1. 1. Cell Phones <ul><li>1960 </li></ul>1978 Invented In Sweden Available To The Public In The US Info Retrieved from : http://en.wikipedia.org/wiki/History_of_mobile_phones Flag of Sweden Retrieved from: http://www.mapsofworld.com/flags/sweden-flag.html Ame rican Flag: http://www.crwflags.com/fotw/flags/u s.html
  2. 2. Photo Retrieved from: http://www.techpin.com/cell-phone-history/ http://dekhomobile.blogspot.com/2011/11/la test-glass-mobile-phone-latest-mobile.html http://tech.fortune.cnn.com/2009/11/05/dr oid-vs-iphone-the-reviews-are-in/ 1978 Now (2012) Future 34 Years Of Progress
  3. 3. The Tablet Cell phone Stats Retrieved from: http://reviews.cnet.com/8301-13970_7-10454065-78.html Ipad photo retrieved from: http://www.ubergizmo.com/ 2011/03/ipad-2-review/ The Graphics Tablet (1979) The Ipad Three (2011)
  4. 4. How many actually owned a Tablet ? <ul><li>2010 was when the revolution began. Apple sold 14.8 million iPads worldwide that year alone. </li></ul><ul><li>They have a 75% share of the notepad market. </li></ul>Inromation Retrieved from: http://en.wikipedia.org/wiki/IPad
  5. 5. Worldwide <ul><li>According to AndroidPolice.com, there are right around 300 million Tablets floating around out there, or about 0.3 percent of the 7 billion people alive on earth. </li></ul>Inromation Retrieved from: http://www.androidpolice.com/2011/03/04/only-0-3-of-the-global-population-owns-a-smartphone-andor-tablet-but-there-are-over-5-billion-mobile-subscribers/
  6. 6. Tablet Growth In The U.S. Information & graphic retrieved from: http://na.isobar.com/2011/forrester-predicts-huge-tablet-growth-%E2%80%93-what-that-means-for-designers/
  7. 7. Mobile Market World Wide Information & Graphics Retrieved from: http://www.smartinsights.com/mobile-marketing/mobile-marketing-analytics/mobile-marketing-statistics/
  8. 8. How Do They Access The Web? Information & Graphics Retrieved from: http://www.smartinsights.com/mobile-marketing/mobile-marketing-analytics/mobile-marketing-statistics/
  9. 9. How Has Mobile Affected Web Design? <ul><li>You can’t design for just one size of screen </li></ul><ul><li>Vertical Design Vs. Horizontal </li></ul><ul><li>We are forced to minimize the amount of text and graphics </li></ul><ul><li>Contextual and global navigation </li></ul>Graphic Retrieved from: http://www.sitepoint.com/designing-for-mobile-web/ Informatin reference’s retrieved from: http://www.uxmatters.com/mt/archives/2011/03/10-wa ys-mobile-sites-are-different-from-desktop-web-sites.php
  10. 10. <ul><li>HTML 5 </li></ul><ul><li>Mobile Device Detection </li></ul>Technologies? graphic retrieved from: http://www.dreamstime.com/stock-photo-man-with-empty-speech-bubble-image10884400 Information retrieved from: http://notnotmobile.appspot.com/ What technologies can be used to make websites accessible on all devices?
  11. 11. Not Mobile Friendly Monoface.com This is an advertising company that has created a Flash based app to change the features of the face. It would be to their advantage to appeal to the Iphone and Ipad market. <ul><li>Photo and info retrieved from : http://www.mono-1.com/monoface/main.html </li></ul><ul><ul><ul><ul><ul><li>http://www.intel.com/museumofme/en_US/r/ index.htm </li></ul></ul></ul></ul></ul>The Museum of Me The museum of me is a social website very similar to the Facebook experience but created by Intel. Once again, Flash based, so it’s not compatible with Iphone or Ipad.
  12. 12. Yes! Mobile Friendly Fandango.com This is one of my favorite sites. It actually takes my location into account and shows me what theater I’m closest too with very simple navigation. Photo and info retrieved from : http://www.weather.com/ http://www.fandango.com / Weather.com I check Weather.com almost daily. It actually has an app that stay’s right on the desk top. When I go to the site it prompts me, “Do you want to use your current location?” It has very simple navigation as well.
  13. 13. My Recommendation Capturedbybrian.net The page shows full screen wheather on a computer interface or mobile. photos retrieved from: http://www.capturedbybrian.net
  14. 14. My Recommendation Recommendation #1 Use “ Mobile Detection ” to redirect to a mobile friendly site. photos retrieved from: http://www.capturedbybrian.net
  15. 15. My Recommendation Recommendation #2 Use “ Mobile Detection ” to redirect to a mobile friendly site. photos retrieved from: http://www.capturedbybrian.net
  16. 16. My Recommendation Recommendation #3 Change Up The Menu. I would put the menu in a vertical format. Make it larger and more readable. photos retrieved from: http://www.capturedbybrian.net
  17. 17. My Recommendation Recommendation #4 Make the site social. When people are on the cell phone they love to connect to Facebook and Twitter .
  18. 18. My Recommendation Recommendation #5 Use an opt-in . There is nothing more valuable than to keep in touch with your fans. Add the opt-in using your MailChimp.com account. photo retrieved from: http://blog.mailchimp.com/tag/iphone/page/2/ Referenced : Mailchimp.com

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