Contra Costa VOAD Slides

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There are the slides used for a one hours presentation to the Contra Costa County California Volunteer Organizations Active in Disaster (VOAD) on the use of social media.

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Contra Costa VOAD Slides

  1. 1. VOAD and Social Media Bruce Reyes-Chow #ccVOAD | @breyeschowwww.slideshare.net/breyeschow/
  2. 2. Symbol of Unknown Originhttp://bit.ly/NjFLEi #CCVOAD | @BREYESCHOW
  3. 3. Road Map of the DayIntrosAssumptionsCulture ShiftsDangersPossibilitiesSmarty Pants TermsPlatformsUsageQuestions Photo by allisonhare #CCVOAD | @BREYESCHOW
  4. 4. Who are you?morning people or night owlsages: under 90, 70, 60, 50, 40, 30, 20best decade: 50’s, 60’s, 70’s, 80’s, 90’s, 00’sWhat organizations and for how long have you been there?technology: email, texting, facebook, twitter, blogging, googledocs, skype, dropbox, pinterest, instagram, spotify,foursquare, doodle, yelp #CCVOAD | @BREYESCHOW
  5. 5. about.bruce #CCVOAD | @BREYESCHOW
  6. 6. SM AssumptionsSocial Media is only another medium ofcommunication and expression;Social Media is generational air and givesinsight into a particular worldview;Social Media is highly contextually and itwill be embraced at various degrees;Social Media demands a high sense ofself-worth as it has a flattening effect oncommunity and the role of leadership;Social Media will not save an organization! Photo by glamhag #CCVOAD | @BREYESCHOW
  7. 7. Social Media Revolution HTTP://YOUTU.BE/DA5FN_Q10TK #CCVOAD | @BREYESCHOW
  8. 8. Culture Shifts and SMAuthority and Truth | Social media opens up decisionmaking and equalizes authorityMobility and Commitment | Social Media systematizes thespeed and rhythms of lifeStructure and Adaptability | Social Media supports andencourages structural flexibilitySpirituality and Public Engagement Social Media allows fordeeper and wider reachTechnology and Community | Social Media exposes thebroader human experienceInfluence and Social Capital | Social Media creates broadniche spaces of community #CCVOAD | @BREYESCHOW
  9. 9. SM DangersSM as idol or quick fixSM as distractionSM as careless expressionSM as overestimated ROISM as over-and-above F2F Photo by bflvSM as an entry to bullyingand unwanted contact #CCVOAD | @BREYESCHOW
  10. 10. Social Media Community SM can build up and strengthen a community SM allows organizations model a different way of interacting SM compels organizations to see beyond their bubbles SM liberates faithful expression of creativity and creation SM provides communal accountability Photo by Kalexanderson #CCVOAD | @BREYESCHOW
  11. 11. Smarty Pants Termssmart phones, tablets and androidsTraditional Media v. Social MediaWeb 1.0 v. Web 2.0Social NetworkingOpen Source SoftwareCloud TechnologyweB+logs = Blogs, vLogsfeeds, aggregators and readerstagging and #hashtagsChecking InQRCode #CCVOAD | @BREYESCHOW
  12. 12. SM PlatformsGoogle: +, huddle, hangout, drive, voice, mail, docs, calendarsBlogging: typepad, wordpress, blogger, tumblr, posterousNetworks: twitter, facebook, linkedin, pinterestMedia: last.fm, goodreads, pandora, spotifyPhoto: instagram, flickr, smugmug, picasaVideo: vimeo, youtube, huddleConvos: skype, hangout, group.me, oovoo, gotomeetingProductivity: dropbox, slideshare, doodle, wufooReviews: yelp, amazon, miso, getglue,eNewsletters: madmimi, mailchimp, constant contactLocation: foursquare, yelp, places, banjo #CCVOAD | @BREYESCHOW
  13. 13. VOAD Use Examples Marketing/Yelp: Be where people find for other important living resources. Communication/Facebook: Pages and Groups for ongoing contacts, updates and alerts. Resources/Pinterest: Collect ideas for services, contacts and other resources. Administration/Doodle: Make group choices that are clear, trackable and communal. Communication/Group.me: Group texting and conference calling for ongoing and immediate response. Reporting/Instagram/Twitter: Real time reporting. #CCVOAD | @BREYESCHOW
  14. 14. Effective SM Usage be you: appropriate, honest, consistent just as you would IRL especially org versus individual; be interactive: engage, comment, respond, inquire, link and like; be mindful: Most people lurk and observe without every interacting. be humble: don’t overestimate your influence and avoid delusions of grandeur. be bold: don’t underestimate your PHOTO BY JACKHEART influence to begin and sustain meaningful movements. #CCVOAD | @BREYESCHOW
  15. 15. Questions and Comments Questions, Comments, Reflections Connect with Bruce twitter.com/breyeschow facebook.com/breyeschowpage patheos.com/blogs/breyeschow/ slideshare.com/breyeschow THE DEFINITIVE-ISH GUIDE FOR USING SOCIAL MEDIA IN THE CHURCH Shook Foil Books, 2012 #CCVOAD | @BREYESCHOW

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