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Business Plan Preparation - X-Lint

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For Business Plan Preparation in the Fall 2011 semester of my MBA program, we put together a business plan for a product called the X-Lint. The X-Lint improves the efficiency of a clothes dryer and can help a user save time drying clothes and cut their electric bill.

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Business Plan Preparation - X-Lint

  1. 1. December 8, 2011Lowell-Bellew | Boonyasastian | Goldstein | Meadowcroft
  2. 2. Award • Save you time winning, • Save you money patent • Save the pending environmentX-Lint helps… • Save your life*
  3. 3. =
  4. 4. Clothes dryers hog 5.8% of USresidential electricity, annually $7,051,300,000
  5. 5. As the efficiency of thedryer increases, so dothe annual savings… 30%  $40 20%  $26 10%  $13
  6. 6. For some, the gains couldbe even higher… Additional Gains $13 - $40 User Baselinecleans less Averagethan every User cycle
  7. 7. How do we make dryers more efficient?
  8. 8. Improve the airflow…
  9. 9. Easy to install Clears lint throughout cycleX-Lint 10% - 30% Efficiency Gains Price: $45.00
  10. 10. Some people are interested incutting energy costs…
  11. 11. Larry – The Laundromat Owner • 35,000 locations • Urban areas – high renter population • 20 Dryers
  12. 12. Paul – The Purchasing Agent • Multiple Units • Multiple Locations • Universities & Apartment Complexes
  13. 13. George & Martha - Homeowners • 93 Million US Households • 6-9 uses/week average • $115.45 annual cost
  14. 14. HIGH COSTLOW HIGHENERGY ENERGYSAVINGS SAVINGS Status Quo LOW COST
  15. 15. Online Trade Xlint.lyW Sales Utility Ads Publications ebsite Force PartnershipsReaching Our Customers
  16. 16. Go To Market Strategy
  17. 17. Selected Financials2,500,0002,000,0001,500,0001,000,000 500,000 - Year 1 Year 2 Year 3 Year 4 Year 5(500,000)
  18. 18. 2,500,000 2,000,000 1,500,000 1,000,000 500,000 - (500,000) Year 1 Year 2 Year 3 Year 4 Year 5 Year 1 Year 2 Year 3 Year 4 Year 5Revenues 191,700 603,225 790,560 1,186,290 2,256,750Cost/Expenses COGS 77,758 165,012 223,564 297,555 507,495 Operating expense 141,686 277,361 391,051 666,032 1,169,565Total 219,444 442,373 614,615 963,587 1,677,060Net Income (72,744) 125,609 105,567 133,622 347,814
  19. 19. Sources of Revenue2,500,0002,000,0001,500,000 Household Apartment1,000,000 Laudromat University 500,000 0 Year 1 Year 2 Year 3 Year 4 Year 5
  20. 20. • Save you time Award • Save you moneywinning, pate nt pending • Save the environmentX-Lint helps… • Save your life*
  21. 21. Risks AWARDS?? Competitive Cost of Advantage customer Customer Acquisition SurveyFinancial Ratios Questions? International Operations Schematics Assumptions Management Operations Benchmarks Biz Dev

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