KUDOS

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KUDOS

  1. 1. kudos donating reinventedonsdag 13 juni 12
  2. 2. A lack of progress or innovation in philanthropic sector due to several issues:onsdag 13 juni 12
  3. 3. 1. Economic downturn 80% of non-profits reported “significant economic distress” in 2009; one out of three described it as “severe” or “very severe” 2. Passive engagement Emotional commercials, clipboard campaigns, or rounding up at the cash register lack further action beyond acknowledging the existence of issues 3. Lack of transparency Many non-profit scandals have people questioning where their money goesonsdag 13 juni 12
  4. 4. however, it’s not all badonsdag 13 juni 12
  5. 5. While Americans aren’t giving as much money, they are giving their time and most of it is in their own backyards.onsdag 13 juni 12
  6. 6. 4 31% increase of local volunteering from 15.2 million in 2007 to 19.9 million local volunteers in 2008, suggesting a trend of DIY philanthropyonsdag 13 juni 12
  7. 7. So how can we assist struggling non-profits while continuing to encourage an emerging trend of local volunteerism?onsdag 13 juni 12
  8. 8. we can with KUDOSonsdag 13 juni 12
  9. 9. KUDOS is a digital platform that brings together individuals and non-profits in a social community where individuals are incentivized and encouraged to participate by local brands. individuals non-profits brands each group relies on the existence of the othersonsdag 13 juni 12
  10. 10. Individuals on KUDOS can donate time or money to their favorite local non-profits. The more a person donates, the more Kudos they gain.onsdag 13 juni 12
  11. 11. more Kudos = more rewards As individuals level up, they are tipped 500 with coupons from various local brands 450 for their good deeds. 400 350 300 250 200 150 100 50onsdag 13 juni 12
  12. 12. but why does this work?onsdag 13 juni 12
  13. 13. KUDOS provides value + incentive for all usersonsdag 13 juni 12
  14. 14. 1onsdag 13 juni 12 Individuals are “tipped” by local brands with various of coupons and other rewards for their philanthropic activities.
  15. 15. 2onsdag 13 juni 12 Non-profits reach more potential philanthropists, localization is emphasized, and important data on individuals is collected.
  16. 16. 3onsdag 13 juni 12 Brands improve connections with individuals and non-profit because of reward system and help stimulate local economy.
  17. 17. but most importantlyonsdag 13 juni 12
  18. 18. KUDOS can not only bring increased participation and funding to non-profits, but also encourage a new set of young, active philanthropists in this digital age.onsdag 13 juni 12
  19. 19. Let the digital generation lead the digital philanthropic revolution.onsdag 13 juni 12

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