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At SXSW this year, we caught up with Katy Finneran, Social Media Producer at Bloomberg TV, to talk about what social media means for Bloomberg TV and how the network is becoming an increasingly social business. More info here: http://bit.ly/1289VC1
Should everyone in an organisation be social? Is it appropriate for every financial business to have a Twitter profile? Katy shares her perspective on these issues and more.