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Branding Vs Marketing - Brand Design - Brandia Central

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Branding - Brandia Central - Brand Design -Helder Pombinho

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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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Branding Vs Marketing - Brand Design - Brandia Central

  1. 1. MARKETING VS. BRANDING HELDER POMBINHO MASTER BRAND DESIGN - BRANDIA CENTRAL
  2. 2. MARKETING VS. BRANDING QUAL É A DIFERENÇA?
  3. 3. MARKETING VS. BRANDING
  4. 4. MARKETING VS. BRANDING
  5. 5. MARKETING VS. BRANDING
  6. 6. MARKETING VS. BRANDING
  7. 7. MARKETING VS. BRANDING BRAND
  8. 8. MARKETING BRANDING MERCADO MENTE CONSUMIDOR ADMIRADOR TÁCTICA ESTRATÉGICA CURTO-PRAZO LONGO-PRAZO
  9. 9. MARKETING VS. BRANDING O QUE HÁ DE COMUM?
  10. 10. MARKETING+BRANDING CRIAR VALOR
  11. 11. EVOLUÇÃO DO VALOR DA MARCA CAUSAS ATITUDE VALORES EXPERIÊNCIA INTANGÍVEIS PERSONALIDADE SERVIÇO BENEFÍCIOS VALORES PRODUTO TANGÍVEIS ATRIBUTOS MATÉRIAS CARACTERÍSTICAS PRIMAS
  12. 12. O VALOR DAS MARCAS 12,5 mil milhões de dólares 67 mil milhões de dólares
  13. 13. MARKETING VS. BRANDING OS MITOS
  14. 14. MITO #1 Se um produto é bom, vai ter sucesso
  15. 15. MITO #2 As Grandes Marcas tendem a ser bem sucedidas
  16. 16. MITO #3 Grandes empresas tem Marcas de sucesso
  17. 17. MITO #4 Uma publicidade com impacto constrói a Marca
  18. 18. MITO #5 Se é novo, vai vender
  19. 19. MITO #6 Marcas fortes protegem os produtos fracos
  20. 20. MARKETING VS. BRANDING QUAL É A RECEITA?
  21. 21. BRAND DESIGN EXPERIENCE Quais são os ingredientes básicos da Marca?
  22. 22. BRAND DESIGN EXPERIENCE 1. A FORMA
  23. 23. BRAND DESIGN EXPERIENCE 2. A COR
  24. 24. BRAND DESIGN EXPERIENCE 3. A VOZ
  25. 25. BRAND DESIGN EXPERIENCE
  26. 26. BRAND DESIGN EXPERIENCE 4. A ATITUDE
  27. 27. A RECEITA 1. DESENHA-SE UMA BOA FORMA, ORIGINAL E COM CARÁTER
  28. 28. A RECEITA 1. DESENHA-SE UMA BOA FORMA, ORIGINAL E COM CARÁTER 2. ENCHE-SE DE COR E TAPA-SE
  29. 29. A RECEITA 1. DESENHA-SE UMA BOA FORMA, ORIGINAL E COM CARÁTER 2. ENCHE-SE DE COR E TAPA-SE 3. AGITA-SE BEM, E DEIXA-SE RESPIRAR
  30. 30. A RECEITA 1. DESENHA-SE UMA BOA FORMA, ORIGINAL E COM CARÁTER 2. ENCHE-SE DE COR E TAPA-SE 3. AGITA-SE BEM, E DEIXA-SE RESPIRAR 4. QUANDO ESTIVER PRONTO SERVE-SE NUM POUCO DE ATITUDE
  31. 31. MARKETING VS. BRANDING QUAL É O SEGREDO DA RECEITA?
  32. 32. NOVO CONCEITO MAGNETISMO VALOR DE MARCA
  33. 33. O QUE É O VALOR MAGNÉTICO DA MARCA ?
  34. 34. O MAGNETISMO DA MARCA É A CAPACIDADE DE ATRAIR OU REPELIR OS SEUS PÚBLICOS

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