Wordpress for restaurants

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Most website owners lack control over their content, expertise, and website budget. The fact is, you can manage, update and grow your site without knowing HTML, CSS or PHP. This eliminates the need to pay a webmaster every time you want to make edits, add features or publish new content.

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Wordpress for restaurants

  1. 1. Switch to Wordpress Easily Manage & Grow Your Restaurant
  2. 2. Introduction Most website owners lack control over their content, expertise, and website budget. The fact is, you can manage, update and grow your site without knowing HTML, CSS or PHP. This eliminates the need to pay a webmaster every time you want to make edits, add features or publish new content. Here’s a case study on how a restaurant grew their website using a content management system solution called Wordpress
  3. 3. Problem Overview The Brookland Café launched a static website to promote their Restaurant services in Washington D.C. Because of budgetary constraints they couldn't afford to pay a third party website management company to update their site. Their current hosting platform, made it difficult to update, edit and add pictures. Also due to increased competition, the need to promote their culture and additional services was vital..
  4. 4. The growing needs of Bcafe • • • • • • • • • • • • Track SEO & Adwords campaigns from 1 interface Display videos and photos to users Allow Registration for wine tasting and events Display a well structured menu (easy to edit) Reach fans on Facebook Manage and send weekly newsletters Capture leads for catering and space rentals Allow customers to order takeout from the web Sell Gift certificates Publish a blog Sell Merchandising ( T-shirts, Hats and Mugs) Make website more mobile friendly
  5. 5. Current Process Current Process: utilize tech resources to update the site weekly which was to add more pages and features every time their needs grew. Since no one had skills or experience with HTML, Adobe Dreamweaver, Photoshop or CSS, doing it themselves was out of the question.
  6. 6. The Solution Convert The website to a Wordpress CMS (content management system).
  7. 7. Features & Benefits of WordPress Features Benefits Low cost Good support Room for Growth Customizability Do it yourself maintenance Media Tools Scalability It’s free! Easy-to-use Admin Thousands of themes & plugins Easy as writing an email Built in tools and plugins Multiple subscription options Caching helps!
  8. 8. Sample list of Plugins
  9. 9. Test Drive it for yourself Login and see how easy managing your Wordpress website could be, from adding new plugins, updating text, adding a video or creating forms. Url: http://demo.tagglefish.com/wp-admin/ Username: taggle Password: admin001
  10. 10. Contact Kawani B kawanib@tagglefish.com site: tagglefish.com Twitter: @tagglefish Address: 3744 12th Street N.E Washington D.C

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