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Sony Smartwatch
Number of mentions and social media reach
07
Relatively stable number of mentionst
During the analyzed period, the number of mentions remained on the similar, stable level with few exceptions. On the 9th, the increase
was related to Walmart’s coupon for Sony Smartwatch discount, which was widely spread in social media. On 11th, the vast majority of
mentions concerned comparison between Sony and Samsung Smatwatches. On 20th again it resulted from many contents related to I/O
2014.
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