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What's a Better CRM: Salesforce vs. Sugar Sell

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Check out the full webinar here: : https://www.brainsell.net/blog/2020/01/which-is-a-bette…ce-vs-sugar-sell/

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What's a Better CRM: Salesforce vs. Sugar Sell

  1. 1. What’s a Better Value: Salesforce or Sugar Sell?
  2. 2. Housekeeping • 45-minute presentation with Q&A at the end • Type questions into the "question box" to submit them throughout the presentation • We'll send a copy of the deck and recording of the webinar in follow-up emails after the event #LearningWithBrainSell
  3. 3. Presenters Sonja Fridell President Kevin Cook Executive Vice President #LearningWithBrainSell
  4. 4. Agenda  State of CRM  Key Areas to Determine Value  Salesforce or Sugar Sell  Live Q&A #LearningWithBrainSell
  5. 5. About BrainSell • Founded in 1994 • A growth enablement company • We help companies thrive by solving their business challenges with guidance and technology • Specialize in ERP, CRM, Business Intelligence, Customer Service and Marketing Automation technologies #LearningWithBrainSell
  6. 6. The CRM Market CRM is the BIGGEST and FASTEST growing software market worldwide. • Expected to reach $82 billion in revenue by 2025 • 91% of companies with more than 10 employees use CRM.
  7. 7. The Benefits of CRM 1.Huge ROI 2.Reduce churn 3.Improved productivity 4.Smarter Selling 5.Enhanced customer experience 6.More accessibility to data
  8. 8. Key Areas to Determine Value  Current state  Budget/Cost  Objectives  Integrations  Relationship & workflow management  Reporting capabilities  Deployment  Industry-specific requirements  Ease of use  Flexibility & agility to scale  Upgrades & enhancements  Social networking & mobile accessibility
  9. 9. A Closer Look at Two CRM Options Vs.
  10. 10. Features Overview Customer Support • Case portal • Phone support +$ • Unlimited support portal/phone support Deployment • On demand • Private cloud +$ • On demand • Private cloud • On premise Limitations • Data storage • API limitations • Data storage • No API limits Architecture • Apex • PHP User Minimum • None • 10 user minimum Email Integration • Gmail • Outlook • Gmail • Outlook
  11. 11. Outlook Integration
  12. 12. Mobile
  13. 13. Salesforce's Customer Journey
  14. 14. Sugar's Customer Journey
  15. 15. Sugar's Customer Journey
  16. 16. Advanced Analytics
  17. 17. Pricing Vendor Version Price (user/month) Sugar Sell $80 Lightning Professional $75 Lightning Enterprise $150 Vendor​ Version​ Price (user/year)​ Professional​ $960​ Lightning Professional $900 Lightning Enterprise​ $1,800​
  18. 18. Technology Pillars
  19. 19. So, which CRM is a Better Value? The answer... It depends on:  Interview with key stakeholders  How you prioritize the key areas of value  Number of users and budget  Having the right deployment partner
  20. 20. Q&A #LearningWithBrainSell
  21. 21. Thank You For Attending! Schedule a complimentary 1:1 CRM value assessment: sales@brainsell.net (866) 356-2654 www.brainsell.net Follow us on Twitter: @BrainSell #LearningWithBrainSell

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