Marketing WorkshopPlease switch your phone ON and silentTEXT ‘START’ TO0459 333 444
Marketing WorkshopGot questions on the fly?TEXT NAME [FIRSTNAME] [LASTNAME] TO0457 333 222TO JOIN OUR WORKSHOP GROUP CHAT
Marketing WorkshopWhy SMS Marketing?LEAD GENERATIONDIRECT COMMUNICATIONIMMEDIACY
Marketing WorkshopSMS vs APPS?DEVICE AGNOSTICNO TECHNICAL BARRIERSSIMPLE MECHANIC
Marketing Workshop                  Australia has the                  highest smartphone                  penetration in ...
Marketing Workshop            Of100 people who            find your offer.              50 have a smartphone              ...
Marketing Workshop                     Win an IPAD!                      TEXT ‘IPAD’ to                      0459 333 444 ...
Marketing WorkshopWin an IPAD!                     Enter the draw                     SCAN THIS                     Can my...
Marketing WorkshopLead GenerationKEYWORDSWEB FORMIMPLIED CONSENT
Marketing WorkshopLongcode - $0 setup0459 333 4448 digit shortcode - $1500 setup19 333 4446 digit shortcode - $15000 setup...
Marketing WorkshopComplianceMessages cost 55c. Info call 1300 333 444.By texting in you agree to receive further offers fr...
Marketing WorkshopConsent“ ermission is like dating. You don’t start P by asking for the sale at first impression. You ear...
Marketing WorkshopEfective InboundCOUPONSFORWARDSLINKS
Marketing WorkshopText for couponTEXT ‘COUPON’ TO0459 333 444
Marketing Workshop          Hi, thanks for texting in          for the Burst SMS coupon.          Use the link to get your...
Marketing WorkshopText for instant winTEXT ‘INSTANT’ TO0459 333 444
Marketing Workshop          Congratulations, you are a          Burst SMS instant winner.          You have won $20 worth ...
Marketing WorkshopText for info and forwardTEXT ‘INFO’ AND YOUR NAME TO0459 333 444
Marketing Workshop          Thanks for enquiring about          Burst SMS. Here is a link          to some more informatio...
Marketing WorkshopText for rich mediaTEXT ‘COOL’ TO0459 333 444
Marketing Workshop          Check out these cool ways          to link from SMS to rich media.          http://lnks.to/map...
Marketing WorkshopEfective OutboundSEGMENTATIONQUALIFICATIONCOMPLIANCE
Marketing WorkshopMessaging typesALERTSDEALS/OFFERSINFORMATIONREMINDERS
Marketing Workshop          Hi [firstname], you recently enquired          about Burst SMS. How about an          exclusiv...
Marketing WorkshopMythsSMS IS DEADSMS IS EXPENSIVESMS IS UNRELIABLESMS IS SPAM
Marketing WorkshopBrad DownHEAD OF INNOVATIONBURST SMS0438 333 061brad@burstsms.com
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SMS Marketing Workshop

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SMS Marketing Workshop

  1. 1. Marketing WorkshopPlease switch your phone ON and silentTEXT ‘START’ TO0459 333 444
  2. 2. Marketing WorkshopGot questions on the fly?TEXT NAME [FIRSTNAME] [LASTNAME] TO0457 333 222TO JOIN OUR WORKSHOP GROUP CHAT
  3. 3. Marketing WorkshopWhy SMS Marketing?LEAD GENERATIONDIRECT COMMUNICATIONIMMEDIACY
  4. 4. Marketing WorkshopSMS vs APPS?DEVICE AGNOSTICNO TECHNICAL BARRIERSSIMPLE MECHANIC
  5. 5. Marketing Workshop Australia has the highest smartphone penetration in the world at 50%Source: Australian Mobile Smartphone Consumer Study 2011
  6. 6. Marketing Workshop Of100 people who find your offer. 50 have a smartphone 21 have Android 18 have iPhone 10 download an app 100 will have SMSKantar’s ComTech WorldPanel
  7. 7. Marketing Workshop Win an IPAD! TEXT ‘IPAD’ to 0459 333 444 to enter the draw. Winner will be randomly selected by our randomiser and given at a later date.* y entering this draw you agree to receive further messages from Brad Down opt-out at any time by texting STOP to 0459 333 444. B
  8. 8. Marketing WorkshopWin an IPAD! Enter the draw SCAN THIS Can my phone scan? Do I have scanner app? Which scanner? Download Install Scan Open browser Load page Enter entry info
  9. 9. Marketing WorkshopLead GenerationKEYWORDSWEB FORMIMPLIED CONSENT
  10. 10. Marketing WorkshopLongcode - $0 setup0459 333 4448 digit shortcode - $1500 setup19 333 4446 digit shortcode - $15000 setup13 33 44
  11. 11. Marketing WorkshopComplianceMessages cost 55c. Info call 1300 333 444.By texting in you agree to receive further offers from us.
  12. 12. Marketing WorkshopConsent“ ermission is like dating. You don’t start P by asking for the sale at first impression. You earn the right, over time, bit by bit.”Seth Godin
  13. 13. Marketing WorkshopEfective InboundCOUPONSFORWARDSLINKS
  14. 14. Marketing WorkshopText for couponTEXT ‘COUPON’ TO0459 333 444
  15. 15. Marketing Workshop Hi, thanks for texting in for the Burst SMS coupon. Use the link to get your $50 worth of SMS Credit http://lnks.to/burst20
  16. 16. Marketing WorkshopText for instant winTEXT ‘INSTANT’ TO0459 333 444
  17. 17. Marketing Workshop Congratulations, you are a Burst SMS instant winner. You have won $20 worth of SMS credit. Use the link to collect your prize. http://lnks.to/burst50
  18. 18. Marketing WorkshopText for info and forwardTEXT ‘INFO’ AND YOUR NAME TO0459 333 444
  19. 19. Marketing Workshop Thanks for enquiring about Burst SMS. Here is a link to some more information. A sales rep will be in touch to discuss your solution. http://lnks.to/burstinfo
  20. 20. Marketing WorkshopText for rich mediaTEXT ‘COOL’ TO0459 333 444
  21. 21. Marketing Workshop Check out these cool ways to link from SMS to rich media. http://lnks.to/map http://lnks.to/video http://lnks.to/image http://lnks.to/app
  22. 22. Marketing WorkshopEfective OutboundSEGMENTATIONQUALIFICATIONCOMPLIANCE
  23. 23. Marketing WorkshopMessaging typesALERTSDEALS/OFFERSINFORMATIONREMINDERS
  24. 24. Marketing Workshop Hi [firstname], you recently enquired about Burst SMS. How about an exclusive starter package? 5000 SMS and 3 mths longcode. $99 Save 80%! Like us on Facebook to collect. http://lnks.to/facebook Opt-out Reply STOP
  25. 25. Marketing WorkshopMythsSMS IS DEADSMS IS EXPENSIVESMS IS UNRELIABLESMS IS SPAM
  26. 26. Marketing WorkshopBrad DownHEAD OF INNOVATIONBURST SMS0438 333 061brad@burstsms.com

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