1.
Product Specs
101
@bpapillard

2.
Why this workshop?
2 common mistakes

3.
Vague

4.
Too Specific

5.
1) Product pitch
2) Mockup
3) DB scheme
4) User stories
4 simple steps

6.
vision
design
architecture
features
1) Product pitch
2) Mockup
3) DB scheme
4) User stories
4 simple steps

7.
Different languages
to speak

8.
Architecture
backend development

9.
Design
frontend development / UI / UX

10.
Features
product management

11.
YOU

12.
“We got the best goddamn product so we
gonna sell no matter where we are, right?
Product, motherf*ckers. Product.”
1) Product Pitch
Stringer Bell

13.
Target
Who are my customers?
Pain
What do they suffer from?
Solution
How do I answer their need?

14.
MedpicsGreenThumbs
What’s their product pitch?

15.
2) Live Mockup

16.
3) DB scheme

17.
Focus on core tables

18.
Example

19.
users
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

20.
users products
id name url user_id
1 LovelyHood lovely-hood.com
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

21.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

22.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

23.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

24.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

25.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

26.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

27.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com 2
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

28.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com 2
a user has many products
a product belongs to one user
1..N relationship
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

29.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com 2
primary key primary key foreign key
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

30.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com 2
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io
upvotes
id user_id product_id date

31.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com 2
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io
upvotes
id user_id product_id date
1 3 2 17/10/15

32.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com 2
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io
upvotes
id user_id product_id date
1 3 2 17/10/15
2 3 1 15/11/15

33.
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com 2
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io
upvotes
id user_id product_id date
1 3 2 17/10/15
2 3 1 15/11/15
3 2 1 20/01/16

34.
1..N
a user has many upvotes
1..N
a product has many upvotes
upvotes
id user_id product_id date
1 3 2 17/10/15
2 3 1 15/11/15
3 2 1 20/01/16
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com 2
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io

35.
a product has many users
through upvotes
a user has many products
through upvotes
N..N relationship
users products
id name url user_id
1 LovelyHood lovely-hood.com 2
2 Kudoz getkudoz.com 1
3 uSlide uslide.io 3
4 Freshest frshst.com 2
id username email
1 olivier olivier@kudoz.com
2 edward ed@lovelyhood.com
3 vincent vincent@uslide.io
upvotes
id user_id product_id date
1 3 2 17/10/15
2 3 1 15/11/15
3 2 1 20/01/16

36.
Let’s draw DB schemes
http://db.lewagon.org

37.
4) User Stories
As a … , I can …

38.
As a … , I can …
user upvote a product
user post a product
visitor signup

39.
As a … , I can …
owner accept / refuse a booking
user add / book a flat
visitor signup

40.
User Stories

41.
Let’s write them
https://trello.com/

42.
Your Turn!
1) Product pitch
2) Mockup
3) DB scheme
4) User stories

43.
Thank you